The dessert/snack segment had a stellar year last year, with nine of the 10 biggest chains seeing an increase in systemwide sales, seven of those being at least a double-digit percentage increase.
Every year, Nation’s Restaurant News and Datassential partner to present The Top 500, the definitive sales ranking of restaurants in America.
One element of this data is restaurant segment, meaning each can be broken down by systemwide domestic sales, units, and estimated sales per unit. NRN has been analyzing the Top 10 restaurant chains in each segment by sales.
The most remarkable story in this segment last year, perhaps unsurprisingly, was Crumbl Cookies. Crumbl saw its systemwide sales rise by 152.8% last year, skyrocketing from No. 17 in 2021 to No. 2 in 2022, knocking Great American Cookies off the Top 10 list.
There were other successes in dessert/snacks, last year, too. In addition to nine of these chain increasing systemwide sales last year, nine also increased estimated sales per unit, and seven opened net new units.
Click through the gallery to meet the 10 biggest dessert/snack restaurant brands in America.