Brands use location-based social media apps to engage with guests

A look at SocialGrub's Facebook app and what the latest Foursquare can offer

More operators luring customers with services like Foursquare and Facebook Deals

Officials at Qdoba Mexican Grill were pretty sure the brand’s latest digital campaign was the cure for what ailed its customers. 
However, those guests weren’t aware they had something wrong with them until Qdoba invented the affliction: Burrito Boredom.


The line-skipping perk benefited Miss Shirley’s by generating buzz within its college-student-heavy customer base.

Event engaging for both customers and employees, Kona said.

Restaurants are increasingly exploring how location-based social networks like Foursquare can help build customer traffic.

Restaurant owners worried that they can’t keep up with the proliferation of new location-based social-media...