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Doughbird takes pizza-chicken concept to DallasDoughbird takes pizza-chicken concept to Dallas

The Cheesecake Factory division opens 5th unit after Arizona and Tennessee locations

Ron Ruggless, Senior Editor

February 14, 2025

1 Min Read
Doughbird Dallas exterior
The Dallas Doughbird occupies a former Breadwinner’s Café location in the Inwood Village.Ron Ruggless
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The Cheesecake Factory has a stable of concepts created by Fox Restaurant Concepts, and among them is Doughbird, a pizza, chicken and more concept. It has opened its fifth location in Dallas, in the same shopping area as a sibling fast-casual Flower Child.

The Phoenix, Ariz.-based FRC said the former Breadwinner’s Café location covered 5,258 square feet indoors with and a 1,306 square feet patio. The indoor seating capacity is 220, and outdoor seating is 45 to 50.

In addition to the Dallas location, Fox has three Doughbird locations in Arizona and one in Nashville, Tenn.

Calabasas Hills, Calif.-based Cheesecake Factory has grown the FRC-created North Italia, Flower Child and Culinary Dropout concepts.

The menu is designed for casual-dining as well as off-premise sales with rotisserie chicken, pizzas, salads and sandwiches. A whole-bird Family on the Fly is available for to-go only with Caesar salad, sauce and large side for $39. Rotisserie chicken on the menu is $22.

Sam Fox, the founder, said the bar area has become popular and later locations offer a wide selection of cocktails and a couple of non-alcohol mocktails.

Contact Ron Ruggless at [email protected]

Follow him on X/Twitter: @RonRuggless

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The Cheesecake Factory

About the Author

Ron Ruggless

Senior Editor, Nation’s Restaurant News / Restaurant Hospitality

Ron Ruggless serves as a senior editor for Informa Connect’s Nation’s Restaurant News (NRN.com) and Restaurant Hospitality (Restaurant-Hospitality.com) online and print platforms. He joined NRN in 1992 after working 10 years in various roles at the Dallas Times Herald newspaper, including restaurant critic, assistant business editor, food editor and lifestyle editor. He also edited several printings of the Zagat Dining Guide for Dallas-Fort Worth, and his articles and photographs have appeared in Food & Wine, Food Network and Self magazines. 

Ron Ruggless’ areas of expertise include foodservice mergers, acquisitions, operations, supply chain, research and development and marketing. 

Ron Ruggless is a frequent moderator and panelist at industry events ranging from the Multi-Unit Foodservice Operators (MUFSO) conference to RestaurantSpaces, the Council of Hospitality and Restaurant Trainers, the National Restaurant Association’s Marketing Executives Group, local restaurant associations and the Horeca Professional Expo in Madrid, Spain.

Ron Ruggless’ experience:

Regional and Senior Editor, Informa Connect’s Nation’s Restaurant News and Restaurant Hospitality (1992 to present)

Features Editor – Dallas Times Herald (1989-1991)

Restaurant Critic and Food Editor – Dallas Times Herald (1987-1988)

Editing Roles – Dallas Times Herald (1982-1987)

Editing Roles – Charlotte (N.C.) Observer (1980-1982)

Editing Roles – Omaha (Neb.) World-Herald (1978-1980)

Email: [email protected]

Social media:

Twitter@RonRuggless

LinkedIn: www.linkedin.com/in/ronruggless

Instagram: @RonRuggless

TikTok: @RonRuggless

 

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