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The Houston Rockets’ shooting guard stars in All-Star Game spot
Wingstop Inc. has partnered with Houston Rockets’ shooting guard Jalen Green for its National Basketball Association All-Star Game television ads, the company said Friday.
Dallas-based Wingstop, which signed on as an official NBA partner in October, is featuring its “bold flavors” in the new 15-second ads.
“This is the first collaboration between Jalen Green and Wingstop, who has proudly cheered Jalen on as he brings his own unique flavor both on and off the court,” a company spokesperson said. “Jalen’s full energy and full commitment approach to life allows him to be bold, be different, and stand out, just like Wingstop’s flavor selection.”
The ad will be available across streaming channels. Other versions will appear across digital and social channels, including a long-form video on Green’s social platforms.
The spot was developed by 72andSunny and Wingstop.
Wingstop, founded in 1994, has more than 2,350 locations worldwide.
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