"We are thrilled to welcome Jeremy to the Craveworthy Brands family," said Gregg Majewski, CEO and founder of Craveworthy Brands. "His expansive experience in both the restaurant and technology sectors will be instrumental in driving development strategies for our portfolio brands. Plus, Jeremy's proven ability to ignite revenue streams combined with his passion for mentoring teams make him a perfect fit for our organization."
Theisen has an impressive background as the former Chief Growth Officer at FAT Brands and Chief Revenue Officer of PathSpot. At both companies he achieved exceptional results, accelerating franchise development and delivering substantial revenue growth for operators. He also served as the Chief Sales Officer of Punchh, one of the leading companies in restaurant loyalty and engagement programs.
At Craveworthy, Theisen will work closely with Majewski, serving as an extension of his vision for franchise and brand development. He will also identify investment and acquisition opportunities, and will spearhead the immersion of acquisitions into the Craveworthy Brands platform, positioning them for franchising and revenue scaling efforts.
"I am incredibly excited to join Craveworthy Brands and work alongside Gregg and his talented team," said Theisen. "With the perfect blend of menu innovation, operational excellence and a commitment to adopting the most efficient restaurant industry technologies, Craveworthy is uniquely positioned to build and inspire brand evolution. We are providing exceptional value for franchisees, and I am eager to expand on the momentum already underway."
Since its creation in early 2023, Craveworthy Brands has been reshaping the restaurant industry through strategic brand acquisitions and fresh concept development. These brands benefit from Craveworthy's operational expertise, management support, infrastructure, marketing prowess and purchasing experience. By combining financial stability with the company's robust capabilities, Craveworthy Brands is paving the way for accelerated growth and unprecedented success.
For more information, visit CraveworthyBrands.com.
About Craveworthy Brands
Craveworthy Brands, the parent company of Wing It On!, The Budlong, Krafted Burger + Tap, Genghis Grill, BD’s Mongolian Grill and Flat Top Grill, is dedicated to invigorating and supercharging legacy brands while nurturing and growing emerging brands. The company brings together diverse, but complementary, brands, and an accomplished leadership team. In addition to running and growing great restaurant brands, Craveworthy is active in the communities it serves and creates unique career opportunities for its team members. Bridging the distinctive individuality of its brands with a shared culture and spirit of collaboration, the company’s goal is to create truly unique and craveworthy experiences every day, every shift and at every turn. Learn more about Craveworthy and its brands at CraveworthyBrands.com.
