With rapidly rising labor and food costs making headlines, it has never been more important for restaurants to drive traffic to their businesses. But generic discounts and coupons are costly and erode your hard-earned brand equity. Digitally savvy restaurants are taking advantage of a new approach to driving loyalty -- offering exclusivity and access to customers instead of expensive rewards. Find out how to approach engaging your guests without relying heavily on discounts.
Sponsored by
Speakers:
Emily Rugaber
VP of Marketing
Thanx
Alexia Peters
VP of Marketing
Eureka! Restaurant Group
Steph So
Head of Digital Experience
Shake Shack
Alan Liddle - Moderator
Contributing Event Content Editor & Moderator
Nation’s Restaurant New
