Consumers are feeling cash-strapped and thus demand high quality experiences for every dollar spent on foodservice. This webinar will help you understand what today’s consumers really want and how to drive traffic into noncommercial settings. It will include new research from Technomic, a leading foodservice market research firm focused on the foodservice space, and will help answer the following questions:
Overview/Key Takeaways:
- What can successfully drive consumer traffic and engagement?
- What types of menus and innovation are seeing success with today’s consumers?
- What are some examples across dayparts that can easily be adapted for your operation?
- What role might sustainability or diversity and inclusion initiatives play?
- How can you develop loyalty and keep consumers coming back?
- How should you adapt your approach for different consumer generations?
These insights will be presented by Kathryn Fenner, a Principal at Technomic with more than 25 years of foodservice experience Please join us!
Speakers
Kathryn Fenner
Principal
Technomic
Alan Liddle - Moderator
Restaurant and Food Group
Sponsored by
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