Two years ago, few people this side of the Atlantic had even heard of a piada. But if the aggressive growth of the fast-casual Piada Italian Street Food chain continues, soon there won’t be anyone who hasn’t heard of it. Started in Columbus, Ohio, in 2010, the concept is built around the piada, a tortilla-like Italian bread. Guests customize their orders as they walk along a production counter, much as they would at Chipotle Mexican Grill. Piada’s 10 units are ...
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Contact: Desiree Torres Desiree.Torres@penton.com