Sponsored by Litehouse
Generation X consumers prefer comfort foods and familiar flavors, but are also open to the most variety of ingredients compared to any other generation. As a result, operators must find a balance between traditional and fresh takes on their burger menus. To help with menu and recipe development, Litehouse Foodservice Team conducted a survey among almost 2,000 burger eaters and developed this Burger Breakdown Entrée Guide.
Learn more about:
- What Cheeses Gen X love and haven’t tried and would be very interested in trying on their burgers
- Top attributes of a burger.
- The underutilized add-on consumers wish was an option on more burger menus.
- Non-traditional types of burgers consumers have or would like to order.
Find out how preferences of Generation X differ from other consumers, how they align with current restaurant trends and where the opportunities exist for introducing new entrée burgers to your menu. Click here to download the Litehouse Collective’s Burger Breakdown Entrée Guide, which includes Consumer Insights, Market Insights and Thought Starters.