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Bloomin’ Brands announces corporate layoffs, names Kelia Bazile Carrabba’s presidentBloomin’ Brands announces corporate layoffs, names Kelia Bazile Carrabba’s president

The company laid off about 100 workers, or about 17% of support center staff, in a restructuring

Ron Ruggless, Senior Editor

February 21, 2025

2 Min Read
Outback Steakhouse restaurant exterior
Kelia Bazile has been promoted to president of Carrabba's Italian Grill.Bloomin' Brands Inc.

Bloomin’ Brands Inc., parent to Outback Steakhouse, has laid off about 100 workers in its corporate support offices and promoted several individuals to new roles, the company said this week.

“We recently made organizational changes that reflect our domestic focus following the sale of our operations in Brazil,” a spokesperson said. “Any business decision that personally impacts team members is difficult, but we are taking great measures to support those leaving the company, including offering severance and outplacement assistance.”

As part of the restructuring, Kelia Bazile, former vice president of operations for Bonefish Grill, was promoted to president of Carrabba’s Italian Grill, succeeding Patrick Hafner, who was named president of Outback Steakhouse in January.

In Securities and Exchange Commission filings Thursday, Bloomin’ said it was reducing the employees at its headquarters in Tampa, Fla.

“The reduction will impact approximately 100 employees across various operational units that support corporate administration and restaurant operations, or about 17% of the Restaurant Support Center team members,” the company said.

The company sold off its Brazilian division in December of last year.

“This action is intended to align the company’s cost structure with the current size of its business following the strategic re-franchising of its Brazil operations in December 2024, ongoing challenging industry trends, and increased focus on high priority growth opportunities and operational efficiency,” Bloomin’ said in its filings. “The company believes this will further support its long-term strategy and path to sustainable growth in traffic, comparable sales, and profitability.”

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The layoffs will cost an estimated $7.5 million, the company said, for severance and other benefit terminations.

As part of the restructuring, the company is also making changes to its executive leadership team, including Bazile.

Lissette Gonzalez, who had been serving as chief supply chain and operations excellence officer since October 2023, was named chief commercial officer.

Bloomin’ Brands, which also owns Fleming’s Prime Steakhouse & Wine Bar, has more than 1,450 restaurants in 46 states, Guam, and 13 countries.

Contact Ron Ruggless at [email protected]

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About the Author

Ron Ruggless

Senior Editor, Nation’s Restaurant News / Restaurant Hospitality

Ron Ruggless serves as a senior editor for Informa Connect’s Nation’s Restaurant News (NRN.com) and Restaurant Hospitality (Restaurant-Hospitality.com) online and print platforms. He joined NRN in 1992 after working 10 years in various roles at the Dallas Times Herald newspaper, including restaurant critic, assistant business editor, food editor and lifestyle editor. He also edited several printings of the Zagat Dining Guide for Dallas-Fort Worth, and his articles and photographs have appeared in Food & Wine, Food Network and Self magazines. 

Ron Ruggless’ areas of expertise include foodservice mergers, acquisitions, operations, supply chain, research and development and marketing. 

Ron Ruggless is a frequent moderator and panelist at industry events ranging from the Multi-Unit Foodservice Operators (MUFSO) conference to RestaurantSpaces, the Council of Hospitality and Restaurant Trainers, the National Restaurant Association’s Marketing Executives Group, local restaurant associations and the Horeca Professional Expo in Madrid, Spain.

Ron Ruggless’ experience:

Regional and Senior Editor, Informa Connect’s Nation’s Restaurant News and Restaurant Hospitality (1992 to present)

Features Editor – Dallas Times Herald (1989-1991)

Restaurant Critic and Food Editor – Dallas Times Herald (1987-1988)

Editing Roles – Dallas Times Herald (1982-1987)

Editing Roles – Charlotte (N.C.) Observer (1980-1982)

Editing Roles – Omaha (Neb.) World-Herald (1978-1980)

Email: [email protected]

Social media:

Twitter@RonRuggless

LinkedIn: www.linkedin.com/in/ronruggless

Instagram: @RonRuggless

TikTok: @RonRuggless

 

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