Sponsored By

Velvet Taco names Allyn Taylor chief development officerVelvet Taco names Allyn Taylor chief development officer

Taylor joins fast-casual concept from Zoe’s Kitchen

Ron Ruggless, Senior Editor

May 16, 2018

2 Min Read
Velvet Taco names Allyn Taylor chief development officer
kellywilliamsphotography

Velvet Taco, the expanding fast-casual concept owned by private-equity firm L Catterton and Front Burner Restaurants LP, has named Allyn Taylor to the new position of chief development officer, the company said Tuesday.

Taylor will lead real estate development for Dallas-based Velvet Taco, which has seven locations. He most recently served in the same role at the Plano, Texas-based Mediterranean fast-casual operator Zoe’s Kitchen Inc.

“With over 20 years of senior leadership experience, Allyn will add tremendous value to our team,” said Clay Dover, Velvet Taco president, in a statement. “His extensive background in driving development strategy will be key in expanding our brand across the country. The timing couldn’t be better and we welcome Allyn to the team.”

Prior to Zoe’s Kitchen, Taylor served in development roles at Panera Bread, P.F. Chang’s China Bistro, Pappas Restaurants, Ruby Tuesday and Brinker International Inc.

“It’s an exciting time join the Velvet Taco team,” Taylor said. “They have incredible plans for continued growth and development, I look forward to being part of this amazing brand.” 

Velvet Taco has seven restaurants in Austin, Dallas-Fort Worth, Chicago and Houston, and plans to open three more of the globally-inspired taco restaurants this year. 

Velvet Taco, which was named a 2016 Nation’s Restaurant News Hot Concept, received a “significant strategic growth investment” in September 2016, when it had four units, from Greenwich, Conn.-based private-equity firm L Catterton.

A company spokesperson said L Catterton holds a majority interest in Velvet Taco, which debuted in Dallas in 2011.

In addition to Velvet Taco, Front Burner’s portfolio includes Twin Peaks, Ida Claire, Mexican Sugar, The Ranch at Las Colinas, Whiskey Cake and Sixty Vines, as well as the Legacy Hall dining and entertainment district in Plano, Texas.

Contact Ron Ruggless at [email protected] 

Follow him on Twitter at @RonRuggless

 

About the Author

Ron Ruggless

Senior Editor, Nation’s Restaurant News / Restaurant Hospitality

Ron Ruggless serves as a senior editor for Informa Connect’s Nation’s Restaurant News (NRN.com) and Restaurant Hospitality (Restaurant-Hospitality.com) online and print platforms. He joined NRN in 1992 after working 10 years in various roles at the Dallas Times Herald newspaper, including restaurant critic, assistant business editor, food editor and lifestyle editor. He also edited several printings of the Zagat Dining Guide for Dallas-Fort Worth, and his articles and photographs have appeared in Food & Wine, Food Network and Self magazines. 

Ron Ruggless’ areas of expertise include foodservice mergers, acquisitions, operations, supply chain, research and development and marketing. 

Ron Ruggless is a frequent moderator and panelist at industry events ranging from the Multi-Unit Foodservice Operators (MUFSO) conference to RestaurantSpaces, the Council of Hospitality and Restaurant Trainers, the National Restaurant Association’s Marketing Executives Group, local restaurant associations and the Horeca Professional Expo in Madrid, Spain.

Ron Ruggless’ experience:

Regional and Senior Editor, Informa Connect’s Nation’s Restaurant News and Restaurant Hospitality (1992 to present)

Features Editor – Dallas Times Herald (1989-1991)

Restaurant Critic and Food Editor – Dallas Times Herald (1987-1988)

Editing Roles – Dallas Times Herald (1982-1987)

Editing Roles – Charlotte (N.C.) Observer (1980-1982)

Editing Roles – Omaha (Neb.) World-Herald (1978-1980)

Email: [email protected]

Social media:

Twitter@RonRuggless

LinkedIn: www.linkedin.com/in/ronruggless

Instagram: @RonRuggless

TikTok: @RonRuggless

 

Subscribe Nation's Restaurant News Newsletters
Get the latest breaking news in the industry, analysis, research, recipes, consumer trends, the latest products and more.