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LongHorn Steakhouse debuts first happy hour menuLongHorn Steakhouse debuts first happy hour menu

The casual-dining chain’s Prime Time menu launches with food and drink specials

Bret Thorn, Senior Food Editor

May 30, 2014

2 Min Read
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LongHorn Steakhouse has introduced its first happy hour menu, available at most of its 464 locations on weekdays from 4 p.m. to 7 p.m. The Prime Time menu, which launched on May 26, features value-priced drinks and snacks.

Draft beer is available for $3, as are housemade kettle chips with smoky barbecue sauce and horseradish aioli; and Sweet Corn Fritters with red chile ranch sauce.

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For $4, guests can get a glass of house wine, as well as Spicy Chicken Bites tossed in a spicy sweet chile-ginger sauce, or Crispy Jalapeño Shooters, which are hot peppers stuffed with a three-cheese blend, battered, fried and served with red chile ranch.

On the $5 menu are Wild West Shrimp Tacos, which are stuffed with breaded shrimp brushed with garlic butter and tossed with peppers and diced pimientos, and served with an avocado lime drizzle.

Also on the $5 menu is a Shrimp & Avocado Stack, which is the same shrimp layered with guacamole, cucumber, tomato and wonton chips, served with red chile ranch.


LongHorn has introduced five $5 cocktails for the Prime Time menu. They are:

• Angry Buck: Angry Orchard Crisp Apple Cider with Buck eight-year-old bourbon

• Prime Time Margarita: 1800 Silver 100-percent blue agave tequila, organic agave nectar, and lemon and lime juice

• Classic Steakhouse Martini: Choice of Finlandia vodka or Bombay gin, olive juice and blue-cheese-stuffed olives

• Sunset Cosmo: Finlandia vodka, orange juice, lemon and lime juice, and a splash of pomegranate

• Cucumber Mint Mojito: Cruzan Silver rum, white cranberry juice, cucumber, mint and a splash of club soda

LongHorn Steakhouse, a subsidiary of Darden Restaurants Inc., is one of many casual-dining chains and steakhouses that have worked to revamp their bar programs with drink specials and snackable food.

Fogo de Chão recently started offering diners an option other than its all-you-can-eat churrascaria-style service with its Bar Fogo program, which lets diners drop in for drinks and bar snacks ranging from $7 to $19. Joe’s Crab Shack and Outback Steakhouse have both recently launched moonshine-themed promotions.

On the steakhouse end, Fleming’s Prime Steakhouse & Wine Bar has a 5 for $6 ’Til 7 p.m. program, with items such as Pan-Crisped Pork Belly and Roasted Mushroom Ravioli. Ruth’s Chris Steakhouse has a Sizzle, Swizzle & Swirl bar menu with $7 items such as a Crab BLT with Zucchini Fries and a Tenderloin Skewer Salad.

Contact Bret Thorn at [email protected].
Follow him on Twitter: @foodwriterdiary

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About the Author

Bret Thorn

Senior Food Editor, Nation's Restaurant News

Senior Food & Beverage Editor

Bret Thorn is senior food & beverage editor of Nation’s Restaurant News and Restaurant Hospitality.

Hi is responsible for spotting and reporting on F&B trends across the country for both publications. 

He is the co-host of a podcast, Menu Talk with Pat and Bret, which features interviews with chefs, food & beverage authorities, and other experts in foodservice operations.

From 2005 to 2008 he also wrote the Kitchen Dish column for The New York Sun, covering restaurant openings and chefs’ career moves in New York City.

He joined Nation’s Restaurant News in 1999 after spending about five years in Thailand, where he wrote articles about business, banking and finance as well as restaurant reviews and food columns for Manager magazine and Asia Times newspaper. He joined Restaurant Hospitality’s staff in 2016 while retaining his position at NRN. 

A magna cum laude graduate of Tufts University in Medford, Mass., with a bachelor’s degree in history, and a member of Phi Beta Kappa, Thorn also studied traditional French cooking at Le Cordon Bleu Ecole de Cuisine in Paris. He spent his junior year of college in China, studying Chinese language, history and culture for a semester each at Nanjing University and Beijing University. While in Beijing, he also worked for ABC News during the protests and ultimate crackdown in and around Tiananmen Square in 1989.

Thorn’s monthly column in Nation’s Restaurant News won the 2006 Jesse H. Neal National Business Journalism Award for best staff-written editorial or opinion column.

He served as president of the International Foodservice Editorial Council, or IFEC, in 2005.

Thorn wrote the entry on comfort food in the Oxford Encyclopedia of Food and Drink in America, 2nd edition, published in 2012. He also wrote a history of plated desserts for the Oxford Companion to Sugar and Sweets, published in 2015.

He was inducted into the Disciples d’Escoffier in 2014.

A Colorado native originally from Denver, Thorn lives in Brooklyn, N.Y.

Bret Thorn’s areas of expertise include food and beverage trends in restaurants, French cuisine, the cuisines of Asia in general and Thailand in particular, restaurant operations and service trends. 

Bret Thorn’s Experience: 

Nation’s Restaurant News, food & beverage editor, 1999-Present
New York Sun, columnist, 2005-2008 
Asia Times, sub editor, 1995-1997
Manager magazine, senior editor and restaurant critic, 1992-1997
ABC News, runner, May-July, 1989

Education:
Tufts University, BA in history, 1990
Peking University, studied Chinese language, spring, 1989
Nanjing University, studied Chinese language and culture, fall, 1988 
Le Cordon Bleu Ecole de Cuisine, Cértificat Elémentaire, 1986

Email: [email protected]

Social Media:
LinkedIn: https://www.linkedin.com/in/bret-thorn-468b663/
Facebook: https://www.facebook.com/bret.thorn.52
Twitter: @foodwriterdiary
Instagram: @foodwriterdiary

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