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Starbucks to roll out larger 'Trenta' sizeStarbucks to roll out larger 'Trenta' size

Lisa Jennings, Executive Editor

January 19, 2011

1 Min Read
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Lisa Jennings

Starbucks said it is rolling out a 31-ounce "Trenta" size for certain iced drinks in response to customer demand for larger sizes.

Starting Tuesday in 14 states throughout the South and Southwest, the new Trenta cups will be available for iced tea, iced tea lemonades and iced coffee.

Trenta cups are scheduled to be available throughout California units on Feb. 1 and then nationwide on May 3, Starbucks said.

Officials said the Trenta-sized drinks will be priced 50 cents higher than the next smaller size, which is called Venti. Unsweetened, the Trenta drinks have less than 90 calories, but sweetened coffee or tea in a Trenta cup has about 230 calories.

Starbucks joins some of its competitors in offering larger drink sizes, including McDonald's, which offers a large iced tea in a 32-ounce cup.

Contact Lisa Jennings at [email protected].
 

About the Author

Lisa Jennings

Executive Editor, Nation's Restaurant News and Restaurant Hospitality

Lisa Jennings is executive editor of Nation’s Restaurant News and Restaurant Hospitality. She joined the NRN staff as West Coast editor in 2004 as a veteran journalist. Before joining NRN, she spent 11 years at The Commercial Appeal, the daily newspaper in Memphis, Tenn., most recently as editor of the Food and Health & Wellness sections. Prior experience includes staff reporting for the Washington Business Journal and United Press International.

Lisa’s areas of expertise include coverage of both large public restaurant chains and small independents, the regulatory and legal landscapes impacting the industry overall, as well as helping operators find solutions to run their business better.

Lisa Jennings’ experience:

Executive editor, NRN (March 2020 to present)

Executive editor, Restaurant Hospitality (January 2018 to present)

Senior editor, NRN (September 2004 to March 2020)

Reporter/editor, The Commercial Appeal (1990-2001)

Reporter, Washington Business Journal (1985-1987)

Contact Lisa Jennings at:

[email protected]

@livetodineout

https://www.linkedin.com/in/lisa-jennings-83202510/

 

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