Sponsored By

Why Pizza Hut is smoking everyone in traffic

A new traffic report just came out showing Pizza Hut's traffic is up above its competitors

Holly Petre, Assistant Digital Editor

January 19, 2023

 

The holiday lull was kind to Pizza Hut, which experienced a nearly 30% increase in visits during the last week in December (week-over-week) and a 15.3% increase in visits the first week in January (year-over-year), according to new data from Placer.ai.

This data bucks the overall trend in the restaurant industry, which showed a 4.2% decrease in traffic year-over-year in Q4, according to data from Revenue Management Solutions.

There are several factors working in Pizza Hut’s favor of late. To learn more about them let’s turn to Alicia Kelso.

About the Author

Holly Petre

Assistant Digital Editor

Holly Petre is a digital editor for Nation’s Restaurant News as well as the host of NRN’s podcast, Extra Serving, and producer for Informa Restaurant and Food Group’s other three podcasts, One On One by Food Management, Off the Shelf with SN and In the Kitchen with Bret Thorn. Holly holds a Bachelor of Fine Arts with a concentration in Sculpture, fibers and Material Studies and Ceramics from the School of the Art Institute of Chicago. A native New Yorker, Holly enjoys her place on staff as the resident pop-culture expert and millennial with a sassy attitude and great sense of style.

Holly Petre’s work on Nation’s Restaurant News and Restaurant Hospitality often covers marketing and trends, either aimed-at or examined-through the millennial mindset. Holly is responsible for introducing TikTok and Twitch to NRN and RH readers as well as explaining terms like “Karen” to staff and readers alike. She also spends her time on staff trying not to make every headline a pun.

Holly Petre hasn’t spoken at any events or on panels, but she is readily available with a killer shoe wardrobe and several witty quips.

 

Subscribe Nation's Restaurant News Newsletters
Get the latest breaking news in the industry, analysis, research, recipes, consumer trends, the latest products and more.

You May Also Like