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Why ramen is trending in U.S. restaurantsWhy ramen is trending in U.S. restaurants

NRN senior food editor Bret Thorn gives a weekly rundown of the latest news and trends from the culinary world. Tweet thoughts and suggestions to #NRNFoodInsider.

Bret Thorn, Senior Food Editor

March 14, 2014

3 Min Read
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Ramen is on the mind of New York City’s trend-focused diners following an opus written last week by the Times’ Pete Wells about the noodle soup.

Better known in the United States as the cheap packaged noodles that are a go-to meal for college students, ramen has for several years now been a passion of food fetishists in cities like Los Angeles and New York. Foodies there obsess over the details of broth, noodle texture and the possible merits or faults of slow-fried intestine and pork belly fat as they seek out the latest, coolest, most obscure place for late-night slurping.

Happy to oblige New Yorkers’ penchant for hidden gems that no one else knows about — something they share with the good people of Tokyo — pop-up ramen shops have started appearing after hours in other restaurants, as Wells details.

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He then lists what he deems the top 10 ramen destinations in the city, along with a nice list of also-rans.

As New Yorkers swooned over those possibilities, Gothamist broke the news that ramen manufacturer Sun Noodles, the Teterboro, N.J.-based supplier of many of the noodles that Wells praised, was opening its own restaurant and demonstration facility in the city this spring. The Ramen Lab will offer “ramen flights” that allow people to taste a variety of versions of the noodle, as well as a regular menu.

Love for ramen is well established in Los Angeles, and getting there in New York, but smaller cities are finding their noodle groove, too, as indicated by Andrew Glarneau’s review of Sato in Buffalo, N.Y., where he laments at some length that chef Satomi Smith’s ramen wasn’t available during his visit.

Not surprisingly, Chicago has its own take on ramen love, and, as Chicagoist reports, this weekend Yusho, the Japanese street food restaurant owned by Matthias Merges — for many years the executive chef at Charlie Trotter — is hosting its second Ramen Battle, in which chefs Abe Conlon of Fat Rice and Jason Hammel of Lula Café will compete to delight the most guests with their noodle soup.

Philadelphia, too, has a not inconsequential ramen scene, as Inquirer critic Craig LaBan reminds his readers. But he warns them, as more ramen shops spread in the City of Brotherly Love, not to forget an obvious stop: Morimoto. The joint venture between the Iron Chef and iron restaurateur Stephen Starr has boosted its ramen bona fides by going beyond its chicken soup ramen to include a bowl laden with pork belly.

In Seattle, ramen is so well established that local Asian noodle expert Jay Friedman thinks it has jumped the shark, taking on unnatural characteristics not intended for the simultaneously humble and revered noodle soup. He suggests that instead of misguiding diners into thinking they’re eating the real thing, Westernized versions of the noodle dish should be called wramen (pronounced “double-u ramen”).

“Authentic ramen transports me to Tokyo (or Hakata, or Hokkaido), whereas if you’re using Parmesan cheese, fried chicken or oysters, apple slices, smoked kielbasa, or tofu, that’s Wramen,” Friedman said.

He adds that it’s not to say some wramen isn’t delicious — it’s just not ramen. He provides examples of wramen and ramen across the city, and a list of do’s and don’ts for the purists.

Contact Bret Thorn at [email protected].
Follow him on Twitter: @foodwriterdiary

Tweet thoughts and suggestions to him with hashtag #NRNFoodInsider

About the Author

Bret Thorn

Senior Food Editor, Nation's Restaurant News

Senior Food & Beverage Editor

Bret Thorn is senior food & beverage editor for Nation’s Restaurant News and Restaurant Hospitality for Informa’s Restaurants and Food Group, with responsibility for spotting and reporting on food and beverage trends across the country for both publications as well as guiding overall F&B coverage. 

He is the host of a podcast, In the Kitchen with Bret Thorn, which features interviews with chefs, food & beverage authorities and other experts in foodservice operations.

From 2005 to 2008 he also wrote the Kitchen Dish column for The New York Sun, covering restaurant openings and chefs’ career moves in New York City.

He joined Nation’s Restaurant News in 1999 after spending about five years in Thailand, where he wrote articles about business, banking and finance as well as restaurant reviews and food columns for Manager magazine and Asia Times newspaper. He joined Restaurant Hospitality’s staff in 2016 while retaining his position at NRN. 

A magna cum laude graduate of Tufts University in Medford, Mass., with a bachelor’s degree in history, and a member of Phi Beta Kappa, Thorn also studied traditional French cooking at Le Cordon Bleu Ecole de Cuisine in Paris. He spent his junior year of college in China, studying Chinese language, history and culture for a semester each at Nanjing University and Beijing University. While in Beijing, he also worked for ABC News during the protests and ultimate crackdown in and around Tiananmen Square in 1989.

Thorn’s monthly column in Nation’s Restaurant News won the 2006 Jesse H. Neal National Business Journalism Award for best staff-written editorial or opinion column.

He served as president of the International Foodservice Editorial Council, or IFEC, in 2005.

Thorn wrote the entry on comfort food in the Oxford Encyclopedia of Food and Drink in America, 2nd edition, published in 2012. He also wrote a history of plated desserts for the Oxford Companion to Sugar and Sweets, published in 2015.

He was inducted into the Disciples d’Escoffier in 2014.

A Colorado native originally from Denver, Thorn lives in Brooklyn, N.Y.

Bret Thorn’s areas of expertise include food and beverage trends in restaurants, French cuisine, the cuisines of Asia in general and Thailand in particular, restaurant operations and service trends. 

Bret Thorn’s Experience: 

Nation’s Restaurant News, food & beverage editor, 1999-Present
New York Sun, columnist, 2005-2008 
Asia Times, sub editor, 1995-1997
Manager magazine, senior editor and restaurant critic, 1992-1997
ABC News, runner, May-July, 1989

Education:
Tufts University, BA in history, 1990
Peking University, studied Chinese language, spring, 1989
Nanjing University, studied Chinese language and culture, fall, 1988 
Le Cordon Bleu Ecole de Cuisine, Cértificat Elémentaire, 1986

Email: [email protected]

Social Media:
LinkedIn: https://www.linkedin.com/in/bret-thorn-468b663/
Facebook: https://www.facebook.com/bret.thorn.52
Twitter: @foodwriterdiary
Instagram: @foodwriterdiary

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