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Tech Tracker: How digital tech is capitalizing on the hot restaurant reservations market
Tock and Google now offer experience reservations; Diibs launches as a platform for bidding on last-minute reservations
Restaurant operators build business with the latest innovations
Restaurant technology providers are continually enhancing their offerings, and savvy operators are finding that they can bolster business with new innovations.
Examples include software to manage wait lists, app-based loyalty programs and marketing programs that appeal to Millennials.
Three operators share how the latest tech has helped smooth operations and build business.
Making waiting less painful
For Kevin Wan, an owner of the popular Sophia’s Thai Kitchen, in Davis, Calif., the Waitlist Me app streamlined operations and reduced hassles for customers.
“The biggest way it helps our staff is that it takes a lot of the guesswork out of estimating wait times,” Wan said.
The restaurant added the software, which alerts customers with text messa...
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