Content Spotlight
Tech Tracker: How digital tech is capitalizing on the hot restaurant reservations market
Tock and Google now offer experience reservations; Diibs launches as a platform for bidding on last-minute reservations
December 13, 2013
Guests can now purchase Arby’s Signature Sauces at restaurants nationwide. The bottled sauces come in Arby’s Sauce or Horsey Sauce varieties.
To promote this new in-store retail product, Arby’s released a series of ads showing people replacing the sauces for items used in everyday activities at home. Ads depict scenes such as a bottle of Arby’s Sauce being used instead of a laser pointer during a meeting, detergent for laundry and even toothpaste.