From Stanley to Life Is Good and Frito-Lay, restaurants got creative with partnerships in 2024
Brand collaborations are nothing new in the restaurant space, but we’ve seen an uptick in such partnerships – on the menu, in marketing campaigns, for merch launches, or otherwise – as companies look to expand awareness, leverage other hot concepts, and simply create new, and fun, news. Here is a look at some of that news from 2024:
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