Simple seafood, fancy versions of crusty Mexican sweet bread, and instant ramen are among the food trends that marketing firm Af&co and its research arm, Carbonate, are expecting for 2025.
The San Francisco-based companies will present these and other predictions during webinars on Nov. 21 and Dec. 4, when they will detail their hospitality trends report, which in the past has been closely watched by the industry.
The webinars will be livestreamed from The Culinary Institute of America at Copia in Napa, Calif.
This will be the 17th year that they issue such a report, which tends to point to less obvious trends, because the industry is already aware, for example, that there will be more experiential dining and efforts to simplify menus and cut down on labor.
Last year they predicted more savory Eastern Mediterranean pies, such as borek, as well as an uptick in the use of celeriac. They also anticipated more buckwheat in desserts and a broader embrace of sea urchin.
Read on for a preview of what Af&co and Carbonate expect to see more of in 2025.
You can register to attend their webinars detailing all of the trends they foresee here.
Contact Bret Thorn at [email protected]
