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Chick-fil-A tests new spicy chicken items, brownie dessertChick-fil-A tests new spicy chicken items, brownie dessert

The items could make their way onto the permanent menu

Ron Ruggless, Senior Editor

January 15, 2019

2 Min Read
Chick-fil-A tests new spicy chicken items, brownie dessert
Photos courtesy of Chick-fil-A

Chick-fil-A this week expanded tests of several spicy chicken menu items and began a trial of new chocolate brownie dessert, the company said.

The Atlanta-based quick-service brand said it launched the expanded tests on Monday.

Chick-fil-A began testing the new Chocolate Fudge Brownie for a limited time at some restaurants in the Bay Area of California, South Florida and Richmond, Va.

“Feedback from the test will help determine whether the Chocolate Fudge Brownie will be added to Chick-fil-A’s menu nationwide,” the company said.

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The brownie will be available all day and is priced at about $1.99, depending on the market. It has 370 calories.

New Spicy Chick-n-Strips were tested last year in Philadelphia and Phoenix as well as Central Texas and South Texas, the company said. The Spicy Chick-n-Strips are available in three-count or four-count entrées and can also be ordered in catering trays. A three-count order starts at $3.99, though prices vary by location, and has 340 calories.

While those areas will continue that test, Chick-fil-A will offer three new spicy options at participating units in the Arizona areas of Phoenix, Yuma and Tucson. Those options include: Grilled Spicy Deluxe Sandwich, a Spicy Chick-n-Strips Biscuit and a Grilled Spicy Deluxe Bundle, which can be ordered on the catering menu.

The Grilled Spicy Chicken Deluxe Sandwich is served on a brioche bun and with Colby-Jack cheese, lettuce, tomato and a new cilantro-lime sauce. The sandwich had been tested earlier in three areas: Knoxville, Tenn.; Orlando, Fla., and St. Louis, Mo.

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The Spicy Chick-n-Strips Biscuit features two Spicy Chick-n-Strips on a buttermilk biscuit. It is priced starting at $3.09 and has 530 calories.

“We’re excited to spice up the menu and see what happens in these test markets,” Matt Reed of Chick-fil-A’s menu development team said in a statement.

Chick-fil-A has more than 2,300 restaurants in 47 states and Washington, D.C.

Contact Ron Ruggless at [email protected] 

Follow him on Twitter: @RonRuggless

About the Author

Ron Ruggless

Senior Editor, Nation’s Restaurant News / Restaurant Hospitality

Ron Ruggless serves as a senior editor for Informa Connect’s Nation’s Restaurant News (NRN.com) and Restaurant Hospitality (Restaurant-Hospitality.com) online and print platforms. He joined NRN in 1992 after working 10 years in various roles at the Dallas Times Herald newspaper, including restaurant critic, assistant business editor, food editor and lifestyle editor. He also edited several printings of the Zagat Dining Guide for Dallas-Fort Worth, and his articles and photographs have appeared in Food & Wine, Food Network and Self magazines. 

Ron Ruggless’ areas of expertise include foodservice mergers, acquisitions, operations, supply chain, research and development and marketing. 

Ron Ruggless is a frequent moderator and panelist at industry events ranging from the Multi-Unit Foodservice Operators (MUFSO) conference to RestaurantSpaces, the Council of Hospitality and Restaurant Trainers, the National Restaurant Association’s Marketing Executives Group, local restaurant associations and the Horeca Professional Expo in Madrid, Spain.

Ron Ruggless’ experience:

Regional and Senior Editor, Informa Connect’s Nation’s Restaurant News and Restaurant Hospitality (1992 to present)

Features Editor – Dallas Times Herald (1989-1991)

Restaurant Critic and Food Editor – Dallas Times Herald (1987-1988)

Editing Roles – Dallas Times Herald (1982-1987)

Editing Roles – Charlotte (N.C.) Observer (1980-1982)

Editing Roles – Omaha (Neb.) World-Herald (1978-1980)

Email: [email protected]

Social media:

Twitter@RonRuggless

LinkedIn: www.linkedin.com/in/ronruggless

Instagram: @RonRuggless

TikTok: @RonRuggless

 

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