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Cousins Subs’ CFO promoted to presidentCousins Subs’ CFO promoted to president

Jason Westhoff replaces CEO Christine Specht in the role

Ron Ruggless, Senior Editor

March 14, 2019

2 Min Read
Cousins Subs Leadership Team promo
The Cousins Subs’ new leadership team includes, from left: J.J. Grube, vice president of finance; Justin McCoy, vice president of marketing; Christine Specht, CEO; Alan Lundeen, senior director of operations and talent; Jason Westhoff, president; and Joe Ferguson, vice president of development.Cousins Submarines Inc.

Cousins Submarines Inc. has promoted chief financial officer Jason Westhoff to president, a role previously held by CEO Christine Specht, the company said Thursday.

Westhoff had served as CFO at the Milwaukee, Wis.-based sandwich chain since 2012.

Specht, who had served as Cousins Subs’ president as well as CEO, began transitioning out of the dual role earlier this year, the company said. The brand is planning an expansion into the Chicago area.

“As we prepare for broader Midwest expansion, it is imperative that Cousins’ leadership team is in optimum position to execute strategy, and growth takes a team with varying focuses and skill sets,” Specht said in a statement.

Specht’s has served as president since 2008, when she also was chief operating officer, and added the CEO title in 2015 upon her father’s retirement. Her father, Bill  Specht, co-founded the chain with his cousin.

“Restructuring the leadership team allows me to focus my efforts on strategy versus task and harness my energy into building stronger relationships with our franchise partners and system,” Specht said.

 “Westhoff brings 10 years of prior franchising experience to Cousins Subs having previously held the role of CFO for a large multi-unit franchisee of Applebee’s and Pizza Hut,” Specht said.

Westhoff said his prior role as CFO gave him a view into all aspects of the business.

“More importantly,” he said, “my time with Cousins has taught me the importance of communicating effectively with all members of our system so together we can meet the needs of our guests. As president, I will continue to build upon the foundation of trust I’ve acquired within Cousins’ system and with our franchise partners as they are integral to our success.”

In addition, Cousins Subs has promoted J.J. Grube from director of finance to vice president of finance.

Cousins Subs was established in 1972 and remains family-owned with nearly 100 owned and franchised sandwich shops in Illinois and Wisconsin.

Contact Ron Ruggless at [email protected]

Follow him on Twitter: @RonRuggless

About the Author

Ron Ruggless

Senior Editor, Nation’s Restaurant News / Restaurant Hospitality

Ron Ruggless serves as a senior editor for Informa Connect’s Nation’s Restaurant News (NRN.com) and Restaurant Hospitality (Restaurant-Hospitality.com) online and print platforms. He joined NRN in 1992 after working 10 years in various roles at the Dallas Times Herald newspaper, including restaurant critic, assistant business editor, food editor and lifestyle editor. He also edited several printings of the Zagat Dining Guide for Dallas-Fort Worth, and his articles and photographs have appeared in Food & Wine, Food Network and Self magazines. 

Ron Ruggless’ areas of expertise include foodservice mergers, acquisitions, operations, supply chain, research and development and marketing. 

Ron Ruggless is a frequent moderator and panelist at industry events ranging from the Multi-Unit Foodservice Operators (MUFSO) conference to RestaurantSpaces, the Council of Hospitality and Restaurant Trainers, the National Restaurant Association’s Marketing Executives Group, local restaurant associations and the Horeca Professional Expo in Madrid, Spain.

Ron Ruggless’ experience:

Regional and Senior Editor, Informa Connect’s Nation’s Restaurant News and Restaurant Hospitality (1992 to present)

Features Editor – Dallas Times Herald (1989-1991)

Restaurant Critic and Food Editor – Dallas Times Herald (1987-1988)

Editing Roles – Dallas Times Herald (1982-1987)

Editing Roles – Charlotte (N.C.) Observer (1980-1982)

Editing Roles – Omaha (Neb.) World-Herald (1978-1980)

Email: [email protected]

Social media:

Twitter@RonRuggless

LinkedIn: www.linkedin.com/in/ronruggless

Instagram: @RonRuggless

TikTok: @RonRuggless

 

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