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McDonald’s posts 5.5% increase in Q4 U.S. same-store salesMcDonald’s posts 5.5% increase in Q4 U.S. same-store sales

Burger brand sees positive sales trends continue into January

Ron Ruggless, Senior Editor

January 28, 2021

5 Min Read
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McDonald's Corp. ended pandemic-beleaguered 2020 with solid fourth-quarter U.S. sales and saw positive trends continue into January, executives said Thursday.

For the fourth quarter ended Dec. 31, the Chicago-based burger giant reported U.S. same-store sales were up 5.5% while global sales were down 1.3% in the period, largely due to COVID-19 restrictions amid virus surges around the globe.

Kevin Ozan, McDonald's chief financial officer, said in a post-earnings analyst call that comparable sales ran positive in October but they turned negative in November and December “as a result of the widespread resurgences and the return of government restrictions, particularly across the international operating markets.”

Those declines offset the 5.5% ...

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About the Author

Ron Ruggless

Senior Editor, Nation’s Restaurant News / Restaurant Hospitality

Ron Ruggless serves as a senior editor for Informa Connect’s Nation’s Restaurant News (NRN.com) and Restaurant Hospitality (Restaurant-Hospitality.com) online and print platforms. He joined NRN in 1992 after working 10 years in various roles at the Dallas Times Herald newspaper, including restaurant critic, assistant business editor, food editor and lifestyle editor. He also edited several printings of the Zagat Dining Guide for Dallas-Fort Worth, and his articles and photographs have appeared in Food & Wine, Food Network and Self magazines. 

Ron Ruggless’ areas of expertise include foodservice mergers, acquisitions, operations, supply chain, research and development and marketing. 

Ron Ruggless is a frequent moderator and panelist at industry events ranging from the Multi-Unit Foodservice Operators (MUFSO) conference to RestaurantSpaces, the Council of Hospitality and Restaurant Trainers, the National Restaurant Association’s Marketing Executives Group, local restaurant associations and the Horeca Professional Expo in Madrid, Spain.

Ron Ruggless’ experience:

Regional and Senior Editor, Informa Connect’s Nation’s Restaurant News and Restaurant Hospitality (1992 to present)

Features Editor – Dallas Times Herald (1989-1991)

Restaurant Critic and Food Editor – Dallas Times Herald (1987-1988)

Editing Roles – Dallas Times Herald (1982-1987)

Editing Roles – Charlotte (N.C.) Observer (1980-1982)

Editing Roles – Omaha (Neb.) World-Herald (1978-1980)

Email: [email protected]

Social media:

Twitter@RonRuggless

LinkedIn: www.linkedin.com/in/ronruggless

Instagram: @RonRuggless

TikTok: @RonRuggless

 

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