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Swig names Todd Smith as chief commercial officer

Former Sonic executive to aid ‘dirty soda’ company’s growth strategy

Swig has named Todd Smith, a former Sonic Drive-In executive, as chief commercial officer, the company said Tuesday.

Swig-Todd-Smith-Headshot.jpgThe Lehi, Utah-based “dirty soda” brand said Smith joined Swig with nearly 20 years of restaurant experience. He started his career at Yum! Brands in brand management and has held key roles with KFC, The Wendy's Co., Sonic and Cafe Rio. Smith also served as an independent director at Potbelly Sandwich Works.

“Todd has extensive industry experience and brings a dynamic energy to the team,” Alex Dunn, Swig CEO, said in a statement. “He’s been involved with restaurants at virtually every stage of the lifecycle, and we can’t wait to see how he elevates the Swig brand and helps lead Swig’s expansion across the United States.”

Smith added: "I have been a huge fan of Swig for a number of years, and I have a household full of Swig fanatics. Joining Swig is one of the most exciting opportunities of my career.”

Swig, founded in 2010, ended 2024 with more than 100 stores in 14 states.

Contact Ron Ruggless at [email protected]

Follow him on X/Twitter: @RonRuggless

https://twitter.com/RonRuggless

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