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Wolfgang Puck’s licensing company sued for trademark violationsWolfgang Puck’s licensing company sued for trademark violations

Kimbal Musk’s The Kitchen objects to Puck’s use of same name

Lisa Jennings, Executive Editor

November 18, 2016

2 Min Read
kimbal musk wolfgang puck lawsuit
Neilson Barnard/Getty News Entertainment (left), David Becker/Getty News Entertainment (right)

Kimbal Musk, co-founder of The Kitchen Café LLC, on Friday filed a lawsuit charging famed chef Wolfgang Puck’s licensing company with trademark infringement and unfair competition.

According to the complaint filed in the U.S. District Court of Colorado, the dispute targets Wolfgang Puck Licensing LLC’s concept The Kitchen, which first opened in 2015.

kimbal musk kitchen

Images of Musk's The Kitchen from the filing.

But in 2004, Musk’s company first opened a restaurant called The Kitchen in Boulder, Colo., a modern American bistro serving seasonal farm-to-table fare. 

It was co-founded with chef Hugo Matheson, and has expanded to include four more locations in Denver; Fort Collins, Colo.; Chicago; and Memphis, Tenn., with more to come in 2017, according to the complaint. 

wolfgang puck kitchen

The lawsuit also provides images of Puck's The Kitchen, shown here.

In the filing, Musk said he met with Puck at his Spago Beverly Hills restaurant in 2012 to “discuss and share advice.” Musk described his planned expansion for The Kitchen and the related non-profit learning gardens that have been installed in community schools across the country. A photo of the two restaurateurs together after that meeting is included in the filing.

kimbal musk wolfgang puck

A photo of Kimbal Musk and Wolfgang Puck together from the lawsuit.

When Puck opened a restaurant called The Kitchen three years later, it caused confusion in the restaurant industry and the marketplace, with people assuming that Musk had decided to affiliate with or license Puck, the lawsuit said.

Musk’s company filed a complaint with the U.S. Patent and Trademark Office earlier this year, but Puck’s company has continued to use the mark, prompting the lawsuit.

Puck’s company has opened locations of The Kitchen in Grand Rapids, Mich., as well as two Washington, D.C.-area airports, and soon in the Greenville-Spartanburg International Airport, according to the complaint. In the Dallas-Fort Worth Airport, a Puck-affiliated restaurant is called The Italian Kitchen.

In a statement, Wolfgang Puck Worldwide Inc. responded by saying the selection of the marks The Kitchen by Wolfgang Puck and The Kitchen Counter by Wolfgang Puck had nothing to do with Musk or his restaurants. The company confirmed Musk’s 2012 visit to Spago, noting that Puck greeted him and took a photo with him, as he does with many guests who visit his restaurants.

“We are disappointed that Mr. Musk has chosen to challenge our marks and applications because they include the generic term ‘kitchen,’ which is in widespread use by numerous other restaurants around the country. We consider this action without merit and will defend vigorously.”

Contact Lisa Jennings at [email protected]
Follow her on Twitter: @livetodineout  

Update: Nov. 21, 2016 This story has been updated with a response from Wolfgang Puck Worldwide Inc.

About the Author

Lisa Jennings

Executive Editor, Nation's Restaurant News and Restaurant Hospitality

Lisa Jennings is executive editor of Nation’s Restaurant News and Restaurant Hospitality. She joined the NRN staff as West Coast editor in 2004 as a veteran journalist. Before joining NRN, she spent 11 years at The Commercial Appeal, the daily newspaper in Memphis, Tenn., most recently as editor of the Food and Health & Wellness sections. Prior experience includes staff reporting for the Washington Business Journal and United Press International.

Lisa’s areas of expertise include coverage of both large public restaurant chains and small independents, the regulatory and legal landscapes impacting the industry overall, as well as helping operators find solutions to run their business better.

Lisa Jennings’ experience:

Executive editor, NRN (March 2020 to present)

Executive editor, Restaurant Hospitality (January 2018 to present)

Senior editor, NRN (September 2004 to March 2020)

Reporter/editor, The Commercial Appeal (1990-2001)

Reporter, Washington Business Journal (1985-1987)

Contact Lisa Jennings at:

[email protected]

@livetodineout

https://www.linkedin.com/in/lisa-jennings-83202510/

 

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