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Lemonade Restaurant Group wins another significant investmentLemonade Restaurant Group wins another significant investment

Los Angeles-based investment firm Butterfly will help fast-casual chain grow

Lisa Jennings, Executive Editor

June 8, 2016

2 Min Read
Lemonade restaurant
Lemonade is concentrated in Southern California, but is breaking into the San Francisco Bay Area.Lisa Jennings

The growing fast-casual chain Lemonade has won a significant equity investment from Butterfly, a Los Angeles-based firm, the company said Wednesday.

Terms of the investment were not disclosed.

The announcement comes as the Los Angeles-based Lemonade Restaurant Group moves into the San Francisco Bay Area. Lemonade is planning six Bay Area locations in former units of the La Boulange chain, which was acquired by Starbucks Corp. in 2012 and later closed.

[CHARTBEAT:3]

The first Lemonade in downtown San Francisco opened in May, and a second unit is scheduled to open in Palo Alto, Calif., later this month.

Alan Jackson, Lemonade founder and CEO, said the Butterfly investment will help the company continue its planned growth.

“We are thrilled to be partnering with the Butterfly team, which brings a tremendous amount of industry experience and energy to the Lemonade team,” Jackson said in a statement.

Founded in 2008, Lemonade Restaurant Group operates 22 restaurants, mostly in Southern California, with a modern cafeteria format and a chef-driven menu offering seasonally rotating dishes.

The chain once included at least two units in the Middle East, which have since closed. 

But both international and domestic growth is planned, said Adam Waglay, co-founder of Butterfly, based in Los Angeles, an investment firm that specializes in the food industry.

Butterfly joins previous investor KKR, which made a minority investment in Lemonade Restaurant Group in 2014.

“Lemonade is an extraordinary brand, and we are excited to be partnered with them and KKR to help grow the business and bring its unique offering to new markets throughout the U.S. and around the world,” Waglay said in a statement.

Dustin Beck, Butterfly co-founder, said Lemonade was “an impressive company that has built a very loyal following and is positioned extremely well for growth. The future looks very bright and we are pleased to be a part of it.”

Davis Wright Tremaine acted as legal advisor to Lemonade, and Kirkland & Ellis advised Butterfly.

Contact Lisa Jennings at [email protected]
Follow her on Twitter: @livetodineout

About the Author

Lisa Jennings

Executive Editor, Nation's Restaurant News and Restaurant Hospitality

Lisa Jennings is executive editor of Nation’s Restaurant News and Restaurant Hospitality. She joined the NRN staff as West Coast editor in 2004 as a veteran journalist. Before joining NRN, she spent 11 years at The Commercial Appeal, the daily newspaper in Memphis, Tenn., most recently as editor of the Food and Health & Wellness sections. Prior experience includes staff reporting for the Washington Business Journal and United Press International.

Lisa’s areas of expertise include coverage of both large public restaurant chains and small independents, the regulatory and legal landscapes impacting the industry overall, as well as helping operators find solutions to run their business better.

Lisa Jennings’ experience:

Executive editor, NRN (March 2020 to present)

Executive editor, Restaurant Hospitality (January 2018 to present)

Senior editor, NRN (September 2004 to March 2020)

Reporter/editor, The Commercial Appeal (1990-2001)

Reporter, Washington Business Journal (1985-1987)

Contact Lisa Jennings at:

[email protected]

@livetodineout

https://www.linkedin.com/in/lisa-jennings-83202510/

 

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