.svg?width=1280&auto=webp&quality=95&format=jpg&disable=upscale "Nation's Restaurant News")
Alan J. Liddle
The majority of chain and independent restaurant companies do not yet offer online ordering, but the situation is rapidly changing, according to Cornell University research.
A survey conducted in May by professor Sheryl E. Kimes of Cornell’s School of Hotel Administration polled 372 restaurant companies offering takeout, delivery or catered meals and found that about 100, or 26.9 percent, said their businesses supported online ordering.
But many respondents also indicated that they planned to implement it in the future.
Of those operators who currently offer online ordering, about 89 percent said their systems provide incremental business, improved service or both, and all but 4.5 percent of them said the return on their in...
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