Content Spotlight
Tech Tracker: How digital tech is capitalizing on the hot restaurant reservations market
Tock and Google now offer experience reservations; Diibs launches as a platform for bidding on last-minute reservations
Health-oriented operator revamps concept, menu to promote popularity
by alan j. LIDDLE
HEADQUARTERS: Chicago
MARKET SEGMENT: “health casual”
NO. OF UNITS: 47
AVERAGE CHECK: $9-plus
METHOD OF GROWTH: franchising and company stores
COMPETITION: Digg Inn Seasonal Market, Evos, Protein Bar, The Veggie Grill, UFood Grill
LEADERSHIP: Matthew
Corrin, founder and chief
executive; Jeffrey Schlosser, chief operating officer
YEAR FOUNDED: 2005
TARGET MARKETS: Cincinnati, Chicago, Houston
and Washington, D.C.
WEBSITE: http://freshii.com
Freshii Inc. founder and chief executive Matthew Corrin believes in evolution, a philosophy he demonstrated a few years ago when he decided to remake his original fast-casual Lettuce Eatery salad concept into today’s three-daypart, “health-casual” Freshii chain.
This content is available for registered users
Already Subscribed?
You May Also Like