Pizza Inn taps TDA as agency of recordPizza Inn taps TDA as agency of record

THE COLONY Texas Pizza Inn Inc. has chosen TDA Advertising and Design of Boulder, Colo., as agency of record after a two-month review.

TDA will break a repositioning and brand campaign when Pizza Inn launches its 50^th anniversary promotion in July.

“Our goal is to have TDA position us for the next 50 years, helping us with the entire brand from positioning to new-concept development,” said Charlie Morrison, president and chief executive of the 335-unit chain.