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Starbucks to push AI with new ‘Deep Brew’ initiativeStarbucks to push AI with new ‘Deep Brew’ initiative

U.S. division saw best performance in 2 years; 6% comp growth tied to bump in afternoon beverage sales

Nancy Luna, Senior editor, Nation's Restaurant News

October 30, 2019

3 Min Read
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Cold beverages, labor investments and new machine learning solutions drove positive results for Starbucks locations in the U.S., a segment that saw its best performance in two years.

“We are pushing on the right elements,” CEO Kevin Johnson told investors during a Wednesday afternoon conference call.

The company’s Americas and U.S. segment saw same-store sales grow 6%. The uptick was driven by a 3% increase in average ticket and a 3% increase in transactions. That compared to a 1% decline in transactions in the fourth quarter of 2018.

Roz Brewer, group president and chief operating officer, said consumers are responding to the brand’s pipeline of cold beverages such as flavored iced teas, nitro cold brew and Refreshers.  In 2018, Starbucks ...

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About the Author

Nancy Luna

Senior editor, Nation's Restaurant News

Nancy Luna is a senior editor at Nation's Restaurant News and a contributing editor at Supermarket News. She covers the industry's largest and most talked about fast-food brands including McDonald's, Starbucks, Chipotle Mexican Grill, Taco Bell, Pizza Hut, KFC and Subway. She is an award-winning journalist with more than 25 years reporting experience. As a veteran business reporter based in Southern California, Nancy has covered some of the country's most beloved food and retail brands including In-N-Out, Taco Bell, Trader Joe's, Aldi, Whole Foods Market, Target and Costco. Luna is a graduate of Cal State Fullerton. When she's not digging for news on her beat, you can find Nancy regaling her fans about her latest dining adventures on her Fast Food Maven social media channels. Contact [email protected]  or follow her on Twitter at https://twitter.com/fastfoodmaven

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