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Cheesecake Factory maintains off-premise sales in Q2 as dining rooms reopenCheesecake Factory maintains off-premise sales in Q2 as dining rooms reopen

Casual-dining brand, in a business update, says off-premise channel makes up about a third of sales mix

Ron Ruggless, Senior Editor

June 2, 2021

2 Min Read
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The Cheesecake Factory Inc., as it emerges from pandemic dine-in restrictions, held onto off-premise sales into the second quarter, with those making up about a third of the sales mix, the company said in a business update Wednesday.

The Calabasas Hills, Calif.-based casual-dining company, which released a business update ahead of two investor conference presentations, said second-quarter-to-date same-store sales through May 31 increased about 7% over 2019 levels and 196% over the 2020 pandemic base.

“Based on average weekly sales quarter-to-date of approximately $226,500, this equates to approximately $11.8 million on average, per unit on an annualized basis,” the company said in its update.

The Cheesecake Factory said nearly all of the company’s restaurants across its concepts, including 206 Cheesecake Factory units, were operating with reopened indoor dining rooms with limited capacity, based on local mandates and social-distancing protocols.

That company said that, on average, Cheesecake Factory restaurants with reopened dining rooms were operating at about 70% indoor capacity and about 75% total on-premise capacity including patios.

One Cheesecake Factory location is operating an off-premise-only model and two locations across the company’s concepts are closed with plans to reopen next week.

For the first quarter ended March 30, Cheesecake Factory’s net loss was $1.2 million, or 3 cents a share, down from a loss of $136.2 million, or $3.11 a share, in the same period last year. First-quarter revenues rose to $627.4 million from $615.1 million in the prior-year period.

First-quarter same-store sales at The Cheesecake Factory restaurants increased 2.8%. Relative to the first quarter 2019, same-store sales at The Cheesecake Factory restaurants declined 10.4%.

The Cheesecake Factory Inc. owns and operates 299 restaurants throughout the United States and Canada, including The Cheesecake Factory, North Italia and a portfolio of brands within the Fox Restaurant Concepts division, which it acquired in 2019.

The company said one new fast-casual Flower Child location opened in Atlanta in May.

Internationally, 28 Cheesecake Factory restaurants operate under licensing agreements.

Contact Ron Ruggless at [email protected]

Follow him on Twitter: @RonRuggless

 

 

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About the Author

Ron Ruggless

Senior Editor, Nation’s Restaurant News / Restaurant Hospitality

Ron Ruggless serves as a senior editor for Informa Connect’s Nation’s Restaurant News (NRN.com) and Restaurant Hospitality (Restaurant-Hospitality.com) online and print platforms. He joined NRN in 1992 after working 10 years in various roles at the Dallas Times Herald newspaper, including restaurant critic, assistant business editor, food editor and lifestyle editor. He also edited several printings of the Zagat Dining Guide for Dallas-Fort Worth, and his articles and photographs have appeared in Food & Wine, Food Network and Self magazines. 

Ron Ruggless’ areas of expertise include foodservice mergers, acquisitions, operations, supply chain, research and development and marketing. 

Ron Ruggless is a frequent moderator and panelist at industry events ranging from the Multi-Unit Foodservice Operators (MUFSO) conference to RestaurantSpaces, the Council of Hospitality and Restaurant Trainers, the National Restaurant Association’s Marketing Executives Group, local restaurant associations and the Horeca Professional Expo in Madrid, Spain.

Ron Ruggless’ experience:

Regional and Senior Editor, Informa Connect’s Nation’s Restaurant News and Restaurant Hospitality (1992 to present)

Features Editor – Dallas Times Herald (1989-1991)

Restaurant Critic and Food Editor – Dallas Times Herald (1987-1988)

Editing Roles – Dallas Times Herald (1982-1987)

Editing Roles – Charlotte (N.C.) Observer (1980-1982)

Editing Roles – Omaha (Neb.) World-Herald (1978-1980)

Email: [email protected]

Social media:

Twitter@RonRuggless

LinkedIn: www.linkedin.com/in/ronruggless

Instagram: @RonRuggless

TikTok: @RonRuggless

 

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