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Cheesecake Factory says off-premise model lets it ‘operate sustainably’Cheesecake Factory says off-premise model lets it ‘operate sustainably’

Company closes 27 restaurants temporarily and maintains to-go, delivery channels at remainder

Ron Ruggless, Senior Editor

March 23, 2020

2 Min Read
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The Cheesecake Factory Inc.’s transition to an off-premise operating model during the coronavirus pandemic “is enabling the company’s restaurants to operate sustainably,” the company said Monday.

The Calabasas Hills, Calif.-based company, parent to the Grand Luxe, North Italia and other brands, said 27 of its more than 290 restaurants were closed temporarily, including two of its Cheesecake Factory units, because of state and city mandates to slow the spread of the COVID-19 virus.

"As we navigate through COVID-19, the health and well-being of our staff members and guests remains our No. 1 priority," said David Overton, Cheesecake Factory CEO and chairman, said in a statement, adding that the company was following the guidelines of health agencies such as the Centers for Disease Control and Prevention.

"We have been following the guidance of the CDC and our local health departments and will continue to do so throughout this evolving situation,” Overton said.

The company said it, like many other restaurant brands, was increasing its cash position by drawing an additional $90 million on its revolving credit facility. It was also withdrawing its financial guidance for the year.

In its February analyst call, Cheesecake executives said that in the fourth quarter, ended Dec. 31, 17% of its sales were off-premise, with about 35% of that through its exclusive delivery partner DoorDash, about 13% online ordering and about 50% was phone-in and walk-in.

“We feel good about the deal we have with our partner [DoorDash],” said David Gordon, Cheesecake Factory president, on the call. “And we feel good about the margin that we currently have on all of our off-premise business.”

However, Overton on Monday said, “The coronavirus pandemic has had an unprecedented impact on the restaurant industry as containment measures escalate. While the situation remains fluid, we are taking decisive but difficult actions to enable our restaurants to manage through the specific circumstances in their communities, while further strengthening our liquidity position.”

For the fourth quarter, The Cheesecake Factory’s net income rose to $48.7 million, or $1.10 per share, from $16.2 million, or 35 cents per share, in the same period last year. Revenues increased 18.6% to $694 million from $585.2 million in the prior-year quarter.

Same-store sales at Cheesecake Factory restaurants increased 0.6% in the quarter and at the recently acquired North Italia by 4%.

The Cheesecake Factory owns and operates 294 restaurants throughout the United States and Canada under brands that include Grand Lux Café, North Italia and a collection within its Fox Restaurant Concepts subsidiary. The company licenses 26 Cheesecake units internationally.

Contact Ron Ruggless at [email protected]

Follow him on Twitter: @RonRuggless

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About the Author

Ron Ruggless

Senior Editor, Nation’s Restaurant News / Restaurant Hospitality

Ron Ruggless serves as a senior editor for Informa Connect’s Nation’s Restaurant News (NRN.com) and Restaurant Hospitality (Restaurant-Hospitality.com) online and print platforms. He joined NRN in 1992 after working 10 years in various roles at the Dallas Times Herald newspaper, including restaurant critic, assistant business editor, food editor and lifestyle editor. He also edited several printings of the Zagat Dining Guide for Dallas-Fort Worth, and his articles and photographs have appeared in Food & Wine, Food Network and Self magazines. 

Ron Ruggless’ areas of expertise include foodservice mergers, acquisitions, operations, supply chain, research and development and marketing. 

Ron Ruggless is a frequent moderator and panelist at industry events ranging from the Multi-Unit Foodservice Operators (MUFSO) conference to RestaurantSpaces, the Council of Hospitality and Restaurant Trainers, the National Restaurant Association’s Marketing Executives Group, local restaurant associations and the Horeca Professional Expo in Madrid, Spain.

Ron Ruggless’ experience:

Regional and Senior Editor, Informa Connect’s Nation’s Restaurant News and Restaurant Hospitality (1992 to present)

Features Editor – Dallas Times Herald (1989-1991)

Restaurant Critic and Food Editor – Dallas Times Herald (1987-1988)

Editing Roles – Dallas Times Herald (1982-1987)

Editing Roles – Charlotte (N.C.) Observer (1980-1982)

Editing Roles – Omaha (Neb.) World-Herald (1978-1980)

Email: [email protected]

Social media:

Twitter@RonRuggless

LinkedIn: www.linkedin.com/in/ronruggless

Instagram: @RonRuggless

TikTok: @RonRuggless

 

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