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Restaurants market to single diners for Valentine's DayRestaurants market to single diners for Valentine's Day

Anti-Valentine's Day and singles promotions target those who aren't celebrating the holiday

Bret Thorn, Senior Food Editor

February 12, 2013

4 Min Read
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Many restaurants embrace Valentine’s Day as the ultimate couples’ night out, but some have developed strategies to draw solo guests to celebrate their freedom, mingle with other singles or revel in ironic self-pity.

While couples are eating in the dining room at The Daily Dish in Silver Spring, Md., its bar will serve anti-Valentine's specials. Cocktail offerings include a Bitter Betty Martini, made with local vodka, dry vermouth, orange bitters and an orange peel, and Love on the Rocks, with orange liqueur, lime juice, cranberry juice, bitters and raspberry syrup.

Dinner options include blood sausage with blood orange mustard sauce, served with “a very sharp knife;” a bitter greens salad of radicchio and watercress with blood orange vinaigrette; an anti-date plate of pickles with garlic cloves and onions; and a platter of stinky cheeses — Camembert, Limburger and Stilton — with dried cherries, apricots, baguettes and black sesame rice crackers.

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Sugar Factory American Brasserie at the Paris Hotel in Las Vegas is offering a similarly breath-destroying “I Love You … Me Neither” meal for $40, starting with garlic soup. That’s followed with a “Bleeding Heart,” arancini with a smoked salt beet gelée. The entrée, called The Separation, is cider-braised beef short ribs with grilled prawn, candied fennel and a crispy potato web.

Dessert is a “cold hearted” vanilla semifreddo with pistachio butter and burnt cherry compote.

Jasper’s Corner Tap & Kitchen in San Francisco is celebrating its second annual anti-Valentine’s Day with two special cocktails. Dancing with the Devil is made with tequila, rum, hibiscus water, lime juice, Falernum and bitters, and Ron Burgundy has spiced pear vodka, Licor 43, hibiscus water, lime, bitters and soda.

The restaurant is also offering a $35 dinner-for-one: a grilled cheese sandwich, truffle fries and a bottle of sparkling wine, and will screen the popular Quentin Tarantino revenge film, Kill Bill.

in Seattle is serving dishes such as That Snake — a rattlesnake empanada with chipotle ketchup and lime crème fraîche; Revenge, comprised of two risotto balls served with roasted garlicky aïoli; and Satisfaction, a flourless dark chocolate cake with blackberry sauce and vanilla ice cream.

Burger chain Red Robin is bringing back its Girls’ Night Out celebration for Feb. 14. Special one-night-only offerings include a Gooey Chocolate Brownie Cake with hot fudge, vanilla ice cream and sweet strawberries for $1.99 with the purchase of a burger, entrée or salad. The casual-dining chain is also offering a 50-percent discount on wine bottles.

Five-unit Del Frisco’s Grille is trying to pair up singles on Feb. 14 with its $8 pair of Call Me Maybe shots, which combine equal parts whiskey and peach schnapps shaken with two parts cranberry juice. Guests are instructed to order the shots for themselves and someone else who has caught their attention.

The Pierre, a Taj Hotel in new York City, has turned its Two E Bar/Lounge into a singles bar with live jazz and guest author Laurie Davis, author of Love at First Click: The Ultimate Guide to Online Dating, and her “Tweetheart,” Thomas Edwards Jr., whom she met online. Guests could win a free online dating makeover.

Pilsener Haus & Biergarten in Hoboken, N.J., is also trying it hand at matchmaking on Feb. 14. Each guest is given half a playing card, and if he or she finds the other half the pair gets two complimentary beers. If that doesn’t work out they can sit at a communal table and meet others.

Contact Bret Thorn at [email protected].
Follow him on Twitter: @foodwriterdiary

 

About the Author

Bret Thorn

Senior Food Editor, Nation's Restaurant News

Senior Food & Beverage Editor

Bret Thorn is senior food & beverage editor for Nation’s Restaurant News and Restaurant Hospitality for Informa’s Restaurants and Food Group, with responsibility for spotting and reporting on food and beverage trends across the country for both publications as well as guiding overall F&B coverage. 

He is the host of a podcast, In the Kitchen with Bret Thorn, which features interviews with chefs, food & beverage authorities and other experts in foodservice operations.

From 2005 to 2008 he also wrote the Kitchen Dish column for The New York Sun, covering restaurant openings and chefs’ career moves in New York City.

He joined Nation’s Restaurant News in 1999 after spending about five years in Thailand, where he wrote articles about business, banking and finance as well as restaurant reviews and food columns for Manager magazine and Asia Times newspaper. He joined Restaurant Hospitality’s staff in 2016 while retaining his position at NRN. 

A magna cum laude graduate of Tufts University in Medford, Mass., with a bachelor’s degree in history, and a member of Phi Beta Kappa, Thorn also studied traditional French cooking at Le Cordon Bleu Ecole de Cuisine in Paris. He spent his junior year of college in China, studying Chinese language, history and culture for a semester each at Nanjing University and Beijing University. While in Beijing, he also worked for ABC News during the protests and ultimate crackdown in and around Tiananmen Square in 1989.

Thorn’s monthly column in Nation’s Restaurant News won the 2006 Jesse H. Neal National Business Journalism Award for best staff-written editorial or opinion column.

He served as president of the International Foodservice Editorial Council, or IFEC, in 2005.

Thorn wrote the entry on comfort food in the Oxford Encyclopedia of Food and Drink in America, 2nd edition, published in 2012. He also wrote a history of plated desserts for the Oxford Companion to Sugar and Sweets, published in 2015.

He was inducted into the Disciples d’Escoffier in 2014.

A Colorado native originally from Denver, Thorn lives in Brooklyn, N.Y.

Bret Thorn’s areas of expertise include food and beverage trends in restaurants, French cuisine, the cuisines of Asia in general and Thailand in particular, restaurant operations and service trends. 

Bret Thorn’s Experience: 

Nation’s Restaurant News, food & beverage editor, 1999-Present
New York Sun, columnist, 2005-2008 
Asia Times, sub editor, 1995-1997
Manager magazine, senior editor and restaurant critic, 1992-1997
ABC News, runner, May-July, 1989

Education:
Tufts University, BA in history, 1990
Peking University, studied Chinese language, spring, 1989
Nanjing University, studied Chinese language and culture, fall, 1988 
Le Cordon Bleu Ecole de Cuisine, Cértificat Elémentaire, 1986

Email: [email protected]

Social Media:
LinkedIn: https://www.linkedin.com/in/bret-thorn-468b663/
Facebook: https://www.facebook.com/bret.thorn.52
Twitter: @foodwriterdiary
Instagram: @foodwriterdiary

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