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Chef Gregory Gilbert shares what's next for Bar on Fifth's menuChef Gregory Gilbert shares what's next for Bar on Fifth's menu

The executive chef at The Setai Fifth Avenue will include dishes from mentor Rick Moonen on his fall menu

Bret Thorn, Senior Food Editor

August 14, 2012

4 Min Read
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Bret Thorn

Gregory Gilbert, the executive chef at The Setai Fifth Avenue in New York, is not the sort of guy who hogs the spotlight.

The hotel’s signature restaurant, Ai Fiori, is operated by Michelin-starred chef Michael White, but Gilbert is responsible for much of the culinary heavy lifting at The Setai, including catering, in-room dining, any needs of the property’s residences, and its nonsignature restaurant, Bar on Fifth.

In addition, Gilbert periodically shares his facilities with the personal chefs who accompany some of The Setai’s high-powered guests, and this fall, he’ll be offering dishes created by his mentor, Rick Moonen.

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Gilbert worked under Moonen, who is lauded for his seafood expertise, at Manhattan restaurants The Water Club and Oceana before getting his first executive chef job, at age 25, at Crabtree’s Kittle House in Chappaqua, N.Y.

Here, he discusses plans for Bar on Fifth's menu, including Moonen's dishes, and what it's like to share his kitchen with personal chefs.

Why are you offering other chefs’ food on Bar on Fifth’s menu?

Rick Moonen was in town and we were discussing a lot of changes at the bar, and I thought it would be fun to have guest chefs give us three items that are small — little bites. It’s not like I’m promoting my next-door neighbor. He’s out in Las Vegas, and our guests travel a lot, so it’s good cross-promotion.

One of the items you’ll be serving is a Blue Point oyster with cucumber-ginger mignonette and phytoplankton caviar. What is phytoplankton caviar?

Phytoplankton’s basically the seaweed that whales eat. It’s going to be one of the biggest superfoods coming out. Rick made a purée of it with fresh clam juice. We marinated it with American sturgeon golden caviar overnight, and it just tasted like crisp ocean and was this beautiful green color.

I’m also doing a Louisiana shellfish gumbo with clams, mussels, lobster, shrimp and scallops that Rick had on the menu when I started working with him in 1992, and he always had the same Jonah Bay crab cake, which I’m doing with cucumber salad, nuoc cham [a Vietnamese condiment of fish sauce, sugar and citrus] and avocado tartare.

You also have guests who travel with their own chefs, right?

Some of them do. I’ll discuss with the chefs what they want to serve and what we have in house. They come down to our kitchen and my guys on the line will help them out if they need it.

Do you charge them?

We charge them for the food, yes. But our staff just helps free of charge. Usually I buy the food and they cook it without our help, and it works great.

Is that common in hotels?

It depends on the hotel and the kitchen. The last hotel I worked at, the kitchen was extremely small and we barely had room for ourselves, let alone a guest chef.

Have you picked up any ideas from the personal chefs?

One of them had this amazing ginger tea recipe. It didn’t have any sugar. It had a little bit of honey, and then there was a ratio for ginger — peeled, crushed, steeped for 20 minutes, covered for 40 minutes and then cooled down. It was just the right balance.

What menu items are your customers enjoying enjoy these days?

We have a salmon tasting on the bar. It’s a seared salmon toro — that’s the belly — then a tartare and a sashimi, and that sells tremendously.

Oysters have always been a very big seller, and lobster cocktails.

What do you have planned for the fall?

We’re going to be putting on an Idaho smoked trout with truffle potato salad and Champagne-chive emulsion. That will be on the lunch menu, along with wild king salmon with potato parsnip cake and baked lemon.

Baked lemon?

We slice it in half and cure it overnight with salt, sugar, thyme and red pepper flakes. We butter the flesh side and cook it for five to seven minutes so it starts to get golden brown, and then it’s ready to squeeze a nice, warm, sweet juice.

What’s going on the dinner menu?

At dinner most of our stuff is shareable items. So we’ll be doing a shrimp and avocado tartine, a smoked salmon roulade with cucumber slaw and toasted brioche, and poached lobster tartines with cucumber, mango and basil aïoli.

Do your guests ask much about where your seafood comes from?

Yes, I think people are much more conscientious about sustainable fishing. I definitely think that has a huge influence on people now. Six or seven years back that wasn’t as much the case.

Contact Bret Thorn at [email protected].
Follow him on Twitter: @foodwriterdiary

About the Author

Bret Thorn

Senior Food Editor, Nation's Restaurant News

Senior Food & Beverage Editor

Bret Thorn is senior food & beverage editor for Nation’s Restaurant News and Restaurant Hospitality for Informa’s Restaurants and Food Group, with responsibility for spotting and reporting on food and beverage trends across the country for both publications as well as guiding overall F&B coverage. 

He is the host of a podcast, In the Kitchen with Bret Thorn, which features interviews with chefs, food & beverage authorities and other experts in foodservice operations.

From 2005 to 2008 he also wrote the Kitchen Dish column for The New York Sun, covering restaurant openings and chefs’ career moves in New York City.

He joined Nation’s Restaurant News in 1999 after spending about five years in Thailand, where he wrote articles about business, banking and finance as well as restaurant reviews and food columns for Manager magazine and Asia Times newspaper. He joined Restaurant Hospitality’s staff in 2016 while retaining his position at NRN. 

A magna cum laude graduate of Tufts University in Medford, Mass., with a bachelor’s degree in history, and a member of Phi Beta Kappa, Thorn also studied traditional French cooking at Le Cordon Bleu Ecole de Cuisine in Paris. He spent his junior year of college in China, studying Chinese language, history and culture for a semester each at Nanjing University and Beijing University. While in Beijing, he also worked for ABC News during the protests and ultimate crackdown in and around Tiananmen Square in 1989.

Thorn’s monthly column in Nation’s Restaurant News won the 2006 Jesse H. Neal National Business Journalism Award for best staff-written editorial or opinion column.

He served as president of the International Foodservice Editorial Council, or IFEC, in 2005.

Thorn wrote the entry on comfort food in the Oxford Encyclopedia of Food and Drink in America, 2nd edition, published in 2012. He also wrote a history of plated desserts for the Oxford Companion to Sugar and Sweets, published in 2015.

He was inducted into the Disciples d’Escoffier in 2014.

A Colorado native originally from Denver, Thorn lives in Brooklyn, N.Y.

Bret Thorn’s areas of expertise include food and beverage trends in restaurants, French cuisine, the cuisines of Asia in general and Thailand in particular, restaurant operations and service trends. 

Bret Thorn’s Experience: 

Nation’s Restaurant News, food & beverage editor, 1999-Present
New York Sun, columnist, 2005-2008 
Asia Times, sub editor, 1995-1997
Manager magazine, senior editor and restaurant critic, 1992-1997
ABC News, runner, May-July, 1989

Education:
Tufts University, BA in history, 1990
Peking University, studied Chinese language, spring, 1989
Nanjing University, studied Chinese language and culture, fall, 1988 
Le Cordon Bleu Ecole de Cuisine, Cértificat Elémentaire, 1986

Email: [email protected]

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