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How Domino's is changing one of its signature policiesHow Domino's is changing one of its signature policies

Holly Petre, Assistant Digital Editor

July 13, 2023

 

After facing multiple quarters of market pressures and rising costs, Domino’s Pizza is relinquishing its former industry-differentiating commitment to first party-only delivery by partnering with Uber Eats and Postmates in a company-first aggregator partnership. For the first time, Domino’s U.S. customers will be able to order pizza through the Uber Eats or Postmates marketplaces starting in four test markets this fall — including Las Vegas — before rolling out to the rest of the country by the end of the year.  

Uber Eats will have an exclusive delivery partnership with Domino’s through at least 2024 under this current agreement, which will also open the door to third-party delivery options in Uber’s 27 international markets. That process of international expansion is starting now, as master franchisees in international countries look to negotiate individual partnerships with Uber Eats. 

About the Author

Holly Petre

Assistant Digital Editor

Holly Petre is a digital editor for Nation’s Restaurant News as well as the host of NRN’s podcast, Extra Serving, and producer for Informa Restaurant and Food Group’s other three podcasts, One On One by Food Management, Off the Shelf with SN and In the Kitchen with Bret Thorn. Holly holds a Bachelor of Fine Arts with a concentration in Sculpture, fibers and Material Studies and Ceramics from the School of the Art Institute of Chicago. A native New Yorker, Holly enjoys her place on staff as the resident pop-culture expert and millennial with a sassy attitude and great sense of style.

Holly Petre’s work on Nation’s Restaurant News and Restaurant Hospitality often covers marketing and trends, either aimed-at or examined-through the millennial mindset. Holly is responsible for introducing TikTok and Twitch to NRN and RH readers as well as explaining terms like “Karen” to staff and readers alike. She also spends her time on staff trying not to make every headline a pun.

Holly Petre hasn’t spoken at any events or on panels, but she is readily available with a killer shoe wardrobe and several witty quips.

 

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