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Growth Chains: Clarke's StandardGrowth Chains: Clarke's Standard

P.J. Clarke’s owners venture into fast-casual territory with better-burger concept

Fern Glazer

July 8, 2013

5 Min Read
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When restaurateur Philip Scotti, Arnold Penner and a group of investors bought P.J. Clarke’s in 2002, they had no other plans than to resuscitate the then-bankrupt New York institution known since 1884 for burgers, beer and conversation.

But in the restaurant world, Scotti said, “There’s always a surprise or two.”

Since closing, renovating and then reopening the iconic bar and restaurant in 2003, The Clarkes’ Group has opened five new P.J. Clarke’s in cities as diverse as Washington, Las Vegas and São Paulo, and the business has grown from $1.2 million to close to $15 million. And in February Scotti and John Murphy, one of the P.J. Clarke’s investors, launched Clarke’s Standard, a fast-casual burger spinoff.

“I saw the market change a bit. ...

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About the Author

Fern Glazer

Fern Glazer is a writer, editor and content expert, and a founder and partner of Little Warrior Agency. A long-time contributor to Nation’s Restaurant News and Restaurant Hospitality, Fern specializes in covering consumer dining behavior and food trends.

 

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