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Orange Leaf Frozen Yogurt expands into AustraliaOrange Leaf Frozen Yogurt expands into Australia

Ron Ruggless, Senior Editor

December 10, 2011

1 Min Read
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Ron Ruggless

Orange Leaf Frozen Yogurt has opened its first international location with the debut of a unit in Melbourne, Australia, the company said Friday.

The 116-unit chain, based in Oklahoma City, Okla., said the menu has been localized to include toppings from such Australian brands that make biscuits and chocolate bars.

Orange Leaf has a two-unit deal with Joe Rossi and Phil Lancaster, both of Melbourne, and plans to use the units there to expand further in Australia, as well as to other nations, the company said.

“Orange Leaf has been eager to bring our offering to the international market for some time, and Australia is proving to be a great first step,” Reese Travis, Orange Leaf chief executive, said. “I have extremely high expectations for this relationship and for growth throughout Australia.”

Travis’ group acquired Orange Leaf Frozen Yogurt in 2010.

Contact Ron Ruggless at [email protected].
Follow him on Twitter: @RonRuggless
 

About the Author

Ron Ruggless

Senior Editor, Nation’s Restaurant News / Restaurant Hospitality

Ron Ruggless serves as a senior editor for Informa Connect’s Nation’s Restaurant News (NRN.com) and Restaurant Hospitality (Restaurant-Hospitality.com) online and print platforms. He joined NRN in 1992 after working 10 years in various roles at the Dallas Times Herald newspaper, including restaurant critic, assistant business editor, food editor and lifestyle editor. He also edited several printings of the Zagat Dining Guide for Dallas-Fort Worth, and his articles and photographs have appeared in Food & Wine, Food Network and Self magazines. 

Ron Ruggless’ areas of expertise include foodservice mergers, acquisitions, operations, supply chain, research and development and marketing. 

Ron Ruggless is a frequent moderator and panelist at industry events ranging from the Multi-Unit Foodservice Operators (MUFSO) conference to RestaurantSpaces, the Council of Hospitality and Restaurant Trainers, the National Restaurant Association’s Marketing Executives Group, local restaurant associations and the Horeca Professional Expo in Madrid, Spain.

Ron Ruggless’ experience:

Regional and Senior Editor, Informa Connect’s Nation’s Restaurant News and Restaurant Hospitality (1992 to present)

Features Editor – Dallas Times Herald (1989-1991)

Restaurant Critic and Food Editor – Dallas Times Herald (1987-1988)

Editing Roles – Dallas Times Herald (1982-1987)

Editing Roles – Charlotte (N.C.) Observer (1980-1982)

Editing Roles – Omaha (Neb.) World-Herald (1978-1980)

Email: [email protected]

Social media:

Twitter@RonRuggless

LinkedIn: www.linkedin.com/in/ronruggless

Instagram: @RonRuggless

TikTok: @RonRuggless

 

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