Spanjers will depart Dec. 31 of this year, according to an SEC filing
Joanna Fantozzi
Krispy Kreme chief growth officer and president, international, Matthew Spanjers, is leaving the company, according to an 8-K form filed with the U.S. Securities and Exchange Commission.
Spanjers informed the Charlotte, N.C.-based doughnut brand on Nov. 7 that he will be leaving the company effective Dec. 31.
“We are grateful for Matt’s leadership, impact and commitment to our global fresh doughnut business, his many significant contributions, and his partnership through this transition," Krispy Kreme said in a statement.
Spanjers has been a driving force behind Krispy Kreme’s expansion strategy through its “DFD” (Delivered Fresh Daily) partnerships with retailers like McDonald’s, Target, Walmart, Costco, and more, as the company has made the shift over the past few years from Hot Light stores to largely DFD channels.
During Krispy Kreme’s recent third-quarter earnings call, the company said it expects to expand to nearly 2,000 McDonald’s restaurants to sell doughnuts by the end of 2024, with a national rollout planned for 2026. Krispy Kreme is also testing third-party delivery options for its DFD business, which has already been rolled out in international markets.
Krispy Kreme did not respond to requests for comment by press time on who might be replacing Spanjers as chief growth officer and president, international.
Contact Joanna at [email protected]
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