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Red Lobster revamps menu with seven new items and the return of hushpuppies and popcorn shrimpRed Lobster revamps menu with seven new items and the return of hushpuppies and popcorn shrimp

The casual dining restaurant is promoting the change with a commercial featuring gospel singer Pastor Shirley Caesar

Bret Thorn, Senior Food Editor

November 15, 2024

3 Min Read
A Red Lobster restaurant
A Red Lobster restaurantCourtesy of Red Lobster

Red Lobster has rolled out a new menu with additional pasta, soup, sides, and seafood entrées as well as the return of hush puppies and popcorn shrimp, the Orlando, Fla.-based casual dining chain said Tuesday.

The new items are:

  • Lobster Pappardelle Pasta: Maine lobster and langostino meat with tomatoes and asparagus tossed in a garlic sauce with pappardelle pasta, $30.99

  • Bacon Wrapped Sea Scallops: Scallops wrapped in bacon and served with spring mix, $14.99 for four and $19.49 for six

  • Lemon Basil Mahi: Grilled mahi mahi topped with tomatoes, basil, and lemon sauce, served with two sides, $24.99

  • Simply Prepared Mahi: Grilled Mahi Mahi served with two sides, $22.99

  • Parmesan-Crusted Chicken: Chicken breast with Parmesan breading topped with lemon -herb sauce, tomatoes, and basil and served with two sides, $17.99

  • Lobster Bisque: A creamy soup with lobster base and crackers, $6.49 for a cup, and $8.49 for a bowl

  • Roasted Asparagus: A side of roasted asparagus, $5.49

  • Hush Puppies: A Southern staple of fried balls of corn batter, $3.49

Red Lobster also said that popcorn shrimp, bite-sized battered and fried shrimp, has returned to the menu in a variety of formats, including a $7.99 kids meal with ketchup and a side, and a family-sized platter with cocktail sauce for $33.99.                 

Related:Red Lobster helps Canada’s lobster trade

The chain of 545 restaurants has also launched a Create your Own Ultimate Feast that offers two premium picks, such as Maine lobster tail or snow crab legs, along with two shrimp dishes, such as garlic shrimp scampi or shrimp linguine Alfredo, along with two sides, for around $41.99.

Red Lobster’s “Shrimp Your Way” special remains on the menu. It replaced the all-you-can-eat “Ultimate Endless Shrimp” deal that has been widely cited as a factor in the chain’s bankruptcy filing earlier this year.

It offers guests a choice of two, three, or four different shrimp preparations with a side for $17, $22, and $25, respectively.

Additionally, the chain is offering three limited-time cocktails for the holidays. The Snowglobe Sangria is made with St.-Germain Elderflower Liqueur, Moscato wine, white cranberry juice, and a sparkling gold shimmer topped with cranberries and Starry soda, for around $9.99.

The Ruby Mule, made with Deep Eddy Grapefruit Vodka and Q ginger beer with a hint of raspberry, is around  $5. The Mocha Espresso Martini is made with RumChata, Disaronno Amaretto, and Finest Call espresso blend garnished with a brownie bite, and its price varies by location.

"We're thrilled to give our guests more reasons to celebrate this season with the launch of our new menu," Nichole Robillard, who was named Red Lobster’s chief marketing officer late last month, said in a statement. “From mouthwatering new dishes and the return of beloved fan favorites to holiday-inspired sips and unlimited Cheddar Bay Biscuits, there's something for everyone. Come join us and make unforgettable memories with us this season."

To promote the new menu, Red Lobster has hired gospel singer Pastor Shirley Caesar to sing in a TV spot promoting the new items, including the new lobster and pasta dishes as well as “crab, bacon, shrimp for the takin’.”

The new menu is part of a rebuilding effort under new management led by CEO Damola Adamolekun, and new ownership by RL Investor Holdings, the company led by Fortress Investment Group that Red Lobster out of bankruptcy in September.

Contact Bret Thorn at [email protected] 

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About the Author

Bret Thorn

Senior Food Editor, Nation's Restaurant News

Senior Food & Beverage Editor

Bret Thorn is senior food & beverage editor for Nation’s Restaurant News and Restaurant Hospitality for Informa’s Restaurants and Food Group, with responsibility for spotting and reporting on food and beverage trends across the country for both publications as well as guiding overall F&B coverage. 

He is the host of a podcast, In the Kitchen with Bret Thorn, which features interviews with chefs, food & beverage authorities and other experts in foodservice operations.

From 2005 to 2008 he also wrote the Kitchen Dish column for The New York Sun, covering restaurant openings and chefs’ career moves in New York City.

He joined Nation’s Restaurant News in 1999 after spending about five years in Thailand, where he wrote articles about business, banking and finance as well as restaurant reviews and food columns for Manager magazine and Asia Times newspaper. He joined Restaurant Hospitality’s staff in 2016 while retaining his position at NRN. 

A magna cum laude graduate of Tufts University in Medford, Mass., with a bachelor’s degree in history, and a member of Phi Beta Kappa, Thorn also studied traditional French cooking at Le Cordon Bleu Ecole de Cuisine in Paris. He spent his junior year of college in China, studying Chinese language, history and culture for a semester each at Nanjing University and Beijing University. While in Beijing, he also worked for ABC News during the protests and ultimate crackdown in and around Tiananmen Square in 1989.

Thorn’s monthly column in Nation’s Restaurant News won the 2006 Jesse H. Neal National Business Journalism Award for best staff-written editorial or opinion column.

He served as president of the International Foodservice Editorial Council, or IFEC, in 2005.

Thorn wrote the entry on comfort food in the Oxford Encyclopedia of Food and Drink in America, 2nd edition, published in 2012. He also wrote a history of plated desserts for the Oxford Companion to Sugar and Sweets, published in 2015.

He was inducted into the Disciples d’Escoffier in 2014.

A Colorado native originally from Denver, Thorn lives in Brooklyn, N.Y.

Bret Thorn’s areas of expertise include food and beverage trends in restaurants, French cuisine, the cuisines of Asia in general and Thailand in particular, restaurant operations and service trends. 

Bret Thorn’s Experience: 

Nation’s Restaurant News, food & beverage editor, 1999-Present
New York Sun, columnist, 2005-2008 
Asia Times, sub editor, 1995-1997
Manager magazine, senior editor and restaurant critic, 1992-1997
ABC News, runner, May-July, 1989

Education:
Tufts University, BA in history, 1990
Peking University, studied Chinese language, spring, 1989
Nanjing University, studied Chinese language and culture, fall, 1988 
Le Cordon Bleu Ecole de Cuisine, Cértificat Elémentaire, 1986

Email: [email protected]

Social Media:
LinkedIn: https://www.linkedin.com/in/bret-thorn-468b663/
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