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Bruegger's debuts Cinnamon Roll BagelBruegger's debuts Cinnamon Roll Bagel

Paul Frumkin, Managing Editor

November 25, 2009

1 Min Read
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Paul Frumkin

BURLINGTON Vt. Bruegger's Enterprises Inc. is rolling out two new sweet pastries for the Christmas season: a Cinnamon Roll Bagel and bite-sized Cinn-ful Bits.

The Cinnamon Roll Bagel is prepared using softer bagel dough combined with brown sugar, cinnamon and vanilla. After the bagel has been baked, it is drizzled with vanilla icing. The bagel, available for a limited time, is priced at $1.79 each, depending upon the location.

The Cinn-ful Bits are prepared by rolling the soft bagel dough in cinnamon and sugar and then baking them. Also an LTO, the Bits are served five to an order for $1.29.

"The spices used in traditional holiday treats are perfectly suited to Bruegger's menu," said Philip Smith, executive chef of the 292-unit bakery-cafe chain.

Several franchisees already are calling the holiday bagel Òthe best new product ever,Ó according to a company spokeswoman.

To complement the LTOs, Bruegger's is featuring a seasonal Cinnamon Cream Swirl coffee from Green Mountain Coffee, which includes cinnamon and vanilla. Guests who belong to Bruegger's Bottomless Mug club can purchase the coffee for $1.39, depending upon the location.

Contact Paul Frumkin at [email protected].

About the Author

Paul Frumkin

Managing Editor, Nation’s Restaurant News

After graduating from the State University of New York at New Paltz with a degree in English, Paul Frumkin attended the Culinary Institute of America in Hyde Park, N.Y., graduating with honors in 1980. That year he moved to New York City where he worked for several foodservice and hotel publications. In 1984 he co-wrote “The Norman Table, The Traditional Cooking of Normandy,” with chef-restaurateur Claude Guermont. The cookbook, which was published by Charles Scribners Sons, won the “Best European Cookbook” award from the International Association of Culinary Professionals in 1985. He joined Nation’s Restaurant News in 1990 and has held a number of editorial positions there. He currently covers legislative policy and the Northeast for NRN.

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