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Lisa Jennings
LAKE FOREST Calif. Del Taco has debuted a new Chicken Fajita Burrito limited-time offer that allows guests to customize the product by adding any two of four additional ingredients.
Taking a page from fast-casual fresh Mexican concepts, the new burrito includes grilled marinated chicken and fire-roasted fajita onions and peppers wrapped in a warm flour tortilla. Customers also can add two more ingredients from the choice of sour cream, fresh salsa, cheddar cheese or guacamole.
“Customization is the name of the game here,” said John Cappasola, Del Taco’s vice president of marketing. “With the new Chicken Fajita Burrito, we are taking the best part of restaurant-style fajitas — choosing your favorite ingredients — and serving it on the go.”
The burrito is available at participating restaurants within the 510-unit chain for a recommended price of $3.69. Del Taco is based in Lake Forest, Calif.
Contact Lisa Jennings at [email protected].
