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Flavor of the Week

This is a regular feature showcasing the popularity and potential uses of ingredients on the rise. All data is provided by Datassential.

Flavor of the Week: The hot and tangy Peppadew pepperFlavor of the Week: The hot and tangy Peppadew pepper

Datassential

June 8, 2020

6 Slides
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Peppadew peppers refer to their sweet piquanté peppers, but you can find them as a hot or mild.AHPhotoswpg/iStock/Getty Images Plus

Peppadew actually is a trademarked pickled pepper from the company Peppadew International. Originally from South Africa’s Limpopo Province, it is a bright red de-seeded fruit in sweet-and-spicy pickling liquid that entered the market of its home country in the early 2000s and has since expanded to 24 countries.

The Peppadew’s presence on menus continues to grow thanks to its adaptability: Its mild heat and tanginess has earned it a place on burgers, sandwiches and salads and is suitable in any preparation that calls for a sweet and hot pepper.

Nearly 20% of American restaurant customers know about this Flavor of the Week, according to market research firm Datassential, and nearly 10% — especially Foodies — have tried it.

Click through this week's slideshow to learn more about this sweet pepper.

About the Author

Datassential

Datassential is a market research firm providing data, intelligence and market research to the foodservice industry. 

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