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New York's The Rainbow Room to reopen next fallNew York's The Rainbow Room to reopen next fall

Dining landmark will feature updated design, new terrace lounge

Bret Thorn, Senior Food Editor

September 18, 2013

3 Min Read
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The Rainbow Room, a New York City dining landmark that closed in 2009, is slated to reopen in the fall of 2014.

The restaurant will feature an updated design, including a new bar and lounge, and a previously unused outdoor terrace, the company that operates the space said.

Las Vegas-based Blau Associates, which played a key role in turning that city into a global dining destination, will oversee the process, according to Tishman Speyer, the company that operates Rockefeller Center, where the Rainbow Room is located.

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“The Rainbow Room space has occupied the collective imagination and memories of generations of Americans and New Yorkers,” Rockefeller Center managing director Keith Douglas said in a press release. “We are pleased to reopen it, and we are committed to operating a Rainbow Room that will offer top levels of dining service and catering for today’s visitors while preserving the elegance for which it is so well known.”

Originally opened in 1934 on the 65th floor of 30 Rockefeller Plaza, the Rainbow Room was for decades a popular tourist destination and special-occasion restaurant. It closed in 1985 for a two-year refurbishment by veteran restaurateurs Joe Baum and David Emil, who later also reworked Windows on the World at the top of the World Trade Center.

Operations of The Rainbow Room were taken over by Cipriani International in 1998. That company closed the restaurant and event space in 2009 amid economic woes, labor disputes and issues with landlord Tishman Speyer.

Blau Associates will be conducting the search for the restaurant’s chef and general manager, who will operate the space as a catered event venue, as well a restaurant that will be open to the public for Sunday brunch and on one or two nights a week — as well as on special occasions such as Valentine’s Day, Thanksgiving, Christmas, New Year’s Eve and New Year’s Day — for à la carte dinner and entertainment, including dancing on the Rainbow Room’s famous rotating dance floor.



“That’s being restored as we speak,” said Elizabeth Blau, who called the project one of the most exciting opportunities of her career.

Blau, who said she was introduced to Tishman Speyer co-founder Jerry Tishman by Las Vegas hotel mogul Steve Wynn, said she had been working on the project with the New York company for a couple of years, “because obviously this is a lengthy process. … All the behind-the-scenes work has been going on quietly and strategically.

“We can now do the fun stuff, which is conduct this international search for an unbelievable executive chef to oversee this,” she added, as well as select the china, glassware and silverware, develop the brand identity etc.

“All of the features that were part of the greatness of the Rainbow Room before will come back, just in different iterations.”

Additionally, the outdoor terrace and a connecting interior space will serve as a bar and lounge offering cocktails and light fare to the public five or more days a week.

Gabellini Sheppard Architects, the firm that developed Top of the Rock, Rockefeller Center’s observation deck, will design the Rainbow Room’s public space.

The venue’s interior, including its rotating dance floor, was declared a landmark by the New York City Landmarks Preservation Commission in October 2012.

Contact Bret Thorn at [email protected].
Follow him on Twitter: @foodwriterdiary

About the Author

Bret Thorn

Senior Food Editor, Nation's Restaurant News

Senior Food & Beverage Editor

Bret Thorn is senior food & beverage editor for Nation’s Restaurant News and Restaurant Hospitality for Informa’s Restaurants and Food Group, with responsibility for spotting and reporting on food and beverage trends across the country for both publications as well as guiding overall F&B coverage. 

He is the host of a podcast, In the Kitchen with Bret Thorn, which features interviews with chefs, food & beverage authorities and other experts in foodservice operations.

From 2005 to 2008 he also wrote the Kitchen Dish column for The New York Sun, covering restaurant openings and chefs’ career moves in New York City.

He joined Nation’s Restaurant News in 1999 after spending about five years in Thailand, where he wrote articles about business, banking and finance as well as restaurant reviews and food columns for Manager magazine and Asia Times newspaper. He joined Restaurant Hospitality’s staff in 2016 while retaining his position at NRN. 

A magna cum laude graduate of Tufts University in Medford, Mass., with a bachelor’s degree in history, and a member of Phi Beta Kappa, Thorn also studied traditional French cooking at Le Cordon Bleu Ecole de Cuisine in Paris. He spent his junior year of college in China, studying Chinese language, history and culture for a semester each at Nanjing University and Beijing University. While in Beijing, he also worked for ABC News during the protests and ultimate crackdown in and around Tiananmen Square in 1989.

Thorn’s monthly column in Nation’s Restaurant News won the 2006 Jesse H. Neal National Business Journalism Award for best staff-written editorial or opinion column.

He served as president of the International Foodservice Editorial Council, or IFEC, in 2005.

Thorn wrote the entry on comfort food in the Oxford Encyclopedia of Food and Drink in America, 2nd edition, published in 2012. He also wrote a history of plated desserts for the Oxford Companion to Sugar and Sweets, published in 2015.

He was inducted into the Disciples d’Escoffier in 2014.

A Colorado native originally from Denver, Thorn lives in Brooklyn, N.Y.

Bret Thorn’s areas of expertise include food and beverage trends in restaurants, French cuisine, the cuisines of Asia in general and Thailand in particular, restaurant operations and service trends. 

Bret Thorn’s Experience: 

Nation’s Restaurant News, food & beverage editor, 1999-Present
New York Sun, columnist, 2005-2008 
Asia Times, sub editor, 1995-1997
Manager magazine, senior editor and restaurant critic, 1992-1997
ABC News, runner, May-July, 1989

Education:
Tufts University, BA in history, 1990
Peking University, studied Chinese language, spring, 1989
Nanjing University, studied Chinese language and culture, fall, 1988 
Le Cordon Bleu Ecole de Cuisine, Cértificat Elémentaire, 1986

Email: [email protected]

Social Media:
LinkedIn: https://www.linkedin.com/in/bret-thorn-468b663/
Facebook: https://www.facebook.com/bret.thorn.52
Twitter: @foodwriterdiary
Instagram: @foodwriterdiary

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