Content Spotlight
Tech Tracker: How digital tech is capitalizing on the hot restaurant reservations market
Tock and Google now offer experience reservations; Diibs launches as a platform for bidding on last-minute reservations
The quick-service chain debuts menu items featuring pulled smoked beef short rib
Arby's is promoting its Smokehouse Sandwiches, as seen in the commercial above.
In the video, the quick-service chain features two new menu items: The Smokehouse Beef Short Rib Sandwich — pulled smoked beef short rib, melted cheddar cheese, fried onions and smoky barbecue sauce on Texas toast — and the Smokehouse Beef Short Rib Loaded Curly Fries — curly fries topped with pulled smoked short rib, shredded cheddar, melted cheddar, fried onions and barbecue sauce.
The ad also shows the Smokehouse Brisket Sandwich, which was introduced in 2013.
Arby's is operated by Inspire Brands Inc., a parent company based in Atlanta.