Content Spotlight
Tech Tracker: How digital tech is capitalizing on the hot restaurant reservations market
Tock and Google now offer experience reservations; Diibs launches as a platform for bidding on last-minute reservations
New digital boards offer predictive selling, loyalty and contactless payments
Restaurant Brands International Inc. is modernizing the drive-thru experience at more than 10,000 Burger King and Tim Hortons locations, with Popeyes Louisiana Kitchen beginning its own rollout later this year, the company said Tuesday in releasing third-quarter earnings.
The Toronto-based quick-service company said the new drive-thru experience, which includes 40,000 digital screens, will offer “predictive selling” technology, integration with restaurant loyalty programs and remote, contactless payments.
About 800 Tim Hortons units have been upgraded so far, said José Cil, RBI CEO, in an earnings call with stock analysts, “and while it's still early, we're encouraged by the sales impact.”
“We expect to have upgraded all of our Tim Hortons ...
This content is available for registered users
Already have an account?
Read more about:
Tim Hortons