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Subway to introduce 4 wraps with new lavash-style flatbreadSubway to introduce 4 wraps with new lavash-style flatbread

Sandwich restaurants also plan return of chicken salad to the menu on April 11

Ron Ruggless, Senior Editor

April 4, 2024

1 Min Read
Subway introduces wraps turkey bacon avocado
One of the new Subway wraps is this turkey-bacon-avocado on a new lavash-style flatbread.Subway

Subway will begin offering a new lineup of wraps, available at restaurants nationwide on April 11, as the brand introduces a new Middle Eastern-inspired lavash-style flatbread, the company announced Thursday.

Subway, which has headquarters divided in Shelton, Conn., and Miami, said it is returning chicken salad to its menu along with the new flatbread wraps

The four new wraps include:

  • Homestyle Chicken Salad. The chicken salad is made fresh in the restaurants from rotisserie-style chicken and mayonaisse, topped with lettuce, spinach, tomatoes, cucumber, and red onion.

  • Honey Mustard Chicken. It uses rotisserie-style chicken and is topped with lettuce, tomatoes, red onions and Monterey cheddar cheese, and honey mustard sauce.

  • Turkey, Bacon & Avocado. Oven-roasted turkey, crisp bacon and smashed avocado are topped with lettuce, tomatoes, red onions, Monterey cheddar cheese, and Peppercorn Ranch sauce.

  • Cali Caprese. BelGioioso mozzarella and avocado are topped with lettuce, spinach, tomatoes, red onions, cucumbers, roasted garlic aioli, and MVP Parmesan Vinaigrette. 

“Wraps have become an afterthought on restaurant menus with uninspiring choices and snack-size portions that leave you wanting more,” said Paul Fabre, Subway’s senior vice president of culinary and innovation, in a statement. “That insight kickstarted the process of revamping Subway’s wraps.

Related:Subway adds to its Subway Series menu

“We spent over a year creating signature recipes with unique ingredients that bring out the best in our new lavash-style flatbread, and also fuel you up without weighing you down,” Fabre said.

In July 2022, Subway introduced its Subway Series lineup of curated sandwiches, which were an alternative to the customizable assembly-line model.

This latest menu refresh continues Subway’s ongoing transformation journey that began in 2021.

Subway has nearly 37,000 restaurants in more than 100 countries and territories.

Contact Ron Ruggless at [email protected]

Follow him on X/Twitter: @RonRuggless

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About the Author

Ron Ruggless

Senior Editor, Nation’s Restaurant News / Restaurant Hospitality

Ron Ruggless serves as a senior editor for Informa Connect’s Nation’s Restaurant News (NRN.com) and Restaurant Hospitality (Restaurant-Hospitality.com) online and print platforms. He joined NRN in 1992 after working 10 years in various roles at the Dallas Times Herald newspaper, including restaurant critic, assistant business editor, food editor and lifestyle editor. He also edited several printings of the Zagat Dining Guide for Dallas-Fort Worth, and his articles and photographs have appeared in Food & Wine, Food Network and Self magazines. 

Ron Ruggless’ areas of expertise include foodservice mergers, acquisitions, operations, supply chain, research and development and marketing. 

Ron Ruggless is a frequent moderator and panelist at industry events ranging from the Multi-Unit Foodservice Operators (MUFSO) conference to RestaurantSpaces, the Council of Hospitality and Restaurant Trainers, the National Restaurant Association’s Marketing Executives Group, local restaurant associations and the Horeca Professional Expo in Madrid, Spain.

Ron Ruggless’ experience:

Regional and Senior Editor, Informa Connect’s Nation’s Restaurant News and Restaurant Hospitality (1992 to present)

Features Editor – Dallas Times Herald (1989-1991)

Restaurant Critic and Food Editor – Dallas Times Herald (1987-1988)

Editing Roles – Dallas Times Herald (1982-1987)

Editing Roles – Charlotte (N.C.) Observer (1980-1982)

Editing Roles – Omaha (Neb.) World-Herald (1978-1980)

Email: [email protected]

Social media:

Twitter@RonRuggless

LinkedIn: www.linkedin.com/in/ronruggless

Instagram: @RonRuggless

TikTok: @RonRuggless

 

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