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Waffle House founder diesWaffle House founder dies

Joe Rogers Sr. was 97

Ron Ruggless, Senior Editor

March 7, 2017

1 Min Read
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Joseph Wilson Rogers Sr., founder of the 24-hour Waffle House chain, died Friday. He was 97.

Cause of death was not immediately available.

“My father genuinely loved every customer who walked into a Waffle House, and customers immediately understood that,” said Rogers’ son, Joe Rogers Jr., chairman of Norcross, Ga.-based Waffle House Inc., said in a statement to the Atlanta Journal Constitution. 

“The customer always came first for him,” the younger Rogers said, “and he made sure the customer came first for everyone who worked with him.”

Rogers Sr., a Tennessee native, opened the first of his restaurant in 1955 in Avondale Estates, Ga., with partner Tom Forkner. The pair had met when Rogers bought a house from Forkner, who was in the real estate business.

Rogers and Forkner spent time at the corporate headquarters in Norcross even in their mid-80s, the newspaper said.

"I'm not an executive,” he told the AJC. “I'm a waffle cook.”

A memorial service is scheduled at 1:30 p.m. EST Wednesday Georgia Tech Hotel and Conference Center, 800 Spring Street NW, in Atlanta.

For the fiscal year ended May 2016, Waffle House ranked No. 45 in the NRN Top 100 census with estimated sales of $1.2 billion, up from $1.1 billion in prior fiscal year.

Contact Ron Ruggless at [email protected]

Follow him on Twitter: @RonRuggless

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About the Author

Ron Ruggless

Senior Editor, Nation’s Restaurant News / Restaurant Hospitality

Ron Ruggless serves as a senior editor for Informa Connect’s Nation’s Restaurant News (NRN.com) and Restaurant Hospitality (Restaurant-Hospitality.com) online and print platforms. He joined NRN in 1992 after working 10 years in various roles at the Dallas Times Herald newspaper, including restaurant critic, assistant business editor, food editor and lifestyle editor. He also edited several printings of the Zagat Dining Guide for Dallas-Fort Worth, and his articles and photographs have appeared in Food & Wine, Food Network and Self magazines. 

Ron Ruggless’ areas of expertise include foodservice mergers, acquisitions, operations, supply chain, research and development and marketing. 

Ron Ruggless is a frequent moderator and panelist at industry events ranging from the Multi-Unit Foodservice Operators (MUFSO) conference to RestaurantSpaces, the Council of Hospitality and Restaurant Trainers, the National Restaurant Association’s Marketing Executives Group, local restaurant associations and the Horeca Professional Expo in Madrid, Spain.

Ron Ruggless’ experience:

Regional and Senior Editor, Informa Connect’s Nation’s Restaurant News and Restaurant Hospitality (1992 to present)

Features Editor – Dallas Times Herald (1989-1991)

Restaurant Critic and Food Editor – Dallas Times Herald (1987-1988)

Editing Roles – Dallas Times Herald (1982-1987)

Editing Roles – Charlotte (N.C.) Observer (1980-1982)

Editing Roles – Omaha (Neb.) World-Herald (1978-1980)

Email: [email protected]

Social media:

Twitter@RonRuggless

LinkedIn: www.linkedin.com/in/ronruggless

Instagram: @RonRuggless

TikTok: @RonRuggless

 

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