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Second 100: The next big thingsSecond 100: The next big things

Editor's Letter

Sarah E. Lockyer

July 23, 2013

3 Min Read
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Nothing in business is more exciting than watching an innovative company, brand or idea launch and then grow steadily toward success.

Instagram’s major valuation only three years post-inception has dominated business conversation, the rise of the iPhone changed how we all communicate, and let’s not forget how the Cronut craze put on the map the small, New York-based Dominique Ansel Bakery, which is now looking at ways to ship the cult pastry nationwide.

Any reports of the demise of business innovation or small-business success are greatly exaggerated. 

In the restaurant industry we know this. New concepts, menu items and ways to reach the consumer are what drive success. And ideas are plentiful. In this Second 100, which is our companion re...

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