Content Spotlight
Tech Tracker: How digital tech is capitalizing on the hot restaurant reservations market
Tock and Google now offer experience reservations; Diibs launches as a platform for bidding on last-minute reservations
“Campers” who linger too long drag down revenues, tips
A 45-minute table-turnover time is ideal for maximizing revenue and tips, according to a new report from point-of-sale provider Upserve, released Tuesday.
Looking at data from thousands of restaurants and millions of transactions in 2017, the software analytics firm released an inaugural report on industry trends. Among those trends is tipping, which was a hot-button issue last year.
Upserve found that the average tip increased with time spent at the table, up until about the 40- to 50-minute mark. Likewise, meal costs tended to flatline after guests had spent around 30 to 40 minutes at the table.
“Campers,” or guests who linger, can result in an increase in average check and average tip, but not if it goes on too long, the data indicated.
W...
This content is available for registered users
Already Subscribed?