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Orange County Choppers restaurant plannedOrange County Choppers restaurant planned

Ron Ruggless, Senior Editor

May 12, 2010

5 Min Read
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Ron Ruggless

Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

The 8,500-square-foot Roadhouse will include a full-service restaurant, bar and retail shop. Newburgh, 60 miles north of New York City, is the headquarters for Orange County Choppers, which is known for its custom motorcycles and the “American Chopper” reality television show on TLC. Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

The OCC Roadhouse will feature American-style “comfort food” with indoor seating for 225 and a patio with fireplaces and barbecue pit to seat another 100. It will have a center bar and a keg room with 165 beers on tap. A bowling alley, concert hall and microbrewery are planned for the second phase in 2011Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent Entertainment, based in Miami, is owned by Mark Advent, who in 1997 created the New York New York Hotel & Casino in Las Vegas. Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent said in a statement that “American Chopper” has become “one of the most popular reality shows in the world, broadcast in 162 countries and 35 languages, and we are creating an international entertainment, leisure and lifestyle brand to be enjoyed by people of all ages, food and beer aficionados, concert-goers, motorcycle enthusiasts, sports fans and night-life revelers.”Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

The Roadhouse is being designed by CORE architecture design of Washington, D.C., and the kitchen is being designed by Russell Stilwell of Next Step Design, a spokeswoman said.Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Roadhouse’s menu was created by Christopher Lee, 34, who is executive chef at Aureole, Charlie Palmer's flagship restaurant in New York. Lee said it will include American classics, such as fried chicken, burgers, macaroni and cheese. and pizza. Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Societe Hospitality of Las Vegas will oversee planning, set up operations and program entertainment for OCC Roadhouse.Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent is looking at expanding OCC Roadhouse to Miami, Orlando, Fla., Las Vegas and Dubai in the United Arab Emirates. The company said the Dubai location would feature a hotel and Orange County Choppers showroom.Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Contact Ron Ruggless at [email protected]Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

Advent Entertainment has acquired the international rights to the Orange County Choppers Roadhouse name and plans to open the first unit this summer in Newburgh, N.Y.

About the Author

Ron Ruggless

Senior Editor, Nation’s Restaurant News / Restaurant Hospitality

Ron Ruggless serves as a senior editor for Informa Connect’s Nation’s Restaurant News (NRN.com) and Restaurant Hospitality (Restaurant-Hospitality.com) online and print platforms. He joined NRN in 1992 after working 10 years in various roles at the Dallas Times Herald newspaper, including restaurant critic, assistant business editor, food editor and lifestyle editor. He also edited several printings of the Zagat Dining Guide for Dallas-Fort Worth, and his articles and photographs have appeared in Food & Wine, Food Network and Self magazines. 

Ron Ruggless’ areas of expertise include foodservice mergers, acquisitions, operations, supply chain, research and development and marketing. 

Ron Ruggless is a frequent moderator and panelist at industry events ranging from the Multi-Unit Foodservice Operators (MUFSO) conference to RestaurantSpaces, the Council of Hospitality and Restaurant Trainers, the National Restaurant Association’s Marketing Executives Group, local restaurant associations and the Horeca Professional Expo in Madrid, Spain.

Ron Ruggless’ experience:

Regional and Senior Editor, Informa Connect’s Nation’s Restaurant News and Restaurant Hospitality (1992 to present)

Features Editor – Dallas Times Herald (1989-1991)

Restaurant Critic and Food Editor – Dallas Times Herald (1987-1988)

Editing Roles – Dallas Times Herald (1982-1987)

Editing Roles – Charlotte (N.C.) Observer (1980-1982)

Editing Roles – Omaha (Neb.) World-Herald (1978-1980)

Email: [email protected]

Social media:

Twitter@RonRuggless

LinkedIn: www.linkedin.com/in/ronruggless

Instagram: @RonRuggless

TikTok: @RonRuggless

 

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