SoFresh set out to address touchless order options during the pandemic. They knew that self-service for their made-to-order fresh food offering would provide value to their guests since many of their items have a long list of modifier options.
December 7, 2022
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SoFresh is a disrupter in the fast-casual fresh food movement that has been fighting the healthy fight amongst the traditional restaurants in the market. The brand knew they wanted kiosks, but was still determining if they could find one that met their high expectations for guest experience, sleek presentation, ease of use and quick implementation. Their complex fresh food offering required a custom build ordering system but had to be convenient and offer an intuitive ordering process for the guest. After much evaluation and testing, SoFresh chose Bite and Elo as their kiosk software and hardware providers.
Since deployment, SoFresh has seen an uptick in the average ticket on orders placed via the kiosk. Not only are customers able to place orders at their own pace, but they are able to see all of the customization options available and tailor their orders to their personal preferences.
